Where style and culture come home.
Outreach This Creator For FreeFollowers
4.3M
Following
1K
Total Posts
Engagement Rate
0.03%
Avg Likes
1,472
Avg Comments
ELLE Decor is a verified Home & DIY brand on Instagram, tracked in the InstME index with 4.3M followers. Content spans home & diy and fashion. To date ELLE Decor has posted 9,837 times, currently around 3 posts a week. Typical posts draw 1,472 likes and 34 comments, putting engagement at 0.03%.
Elledecor is a Home & DIY account whose 9,837 posts have grown a following of 4.3M on Instagram.
Compared with 110 other Home & DIY accounts with over 1M followers in the InstME index, Elledecor's 0.03% engagement rate is in the bottom quarter (median: 0.38%).
Followers weigh in with a comment about every 43 likes, a healthy amount of conversation.
Video content from Elledecor draws about 79.8K views.
Elledecor maintains a rhythm of about 3 posts per week.
With 4.3M followers but only 1,018 accounts followed back, Elledecor shows the ratio of a well-established account.
Estimated sponsored-post value
$15,000–$28,000
Based on 4.3M followers and a 0.03% engagement rate, a single sponsored post by Elledecor is worth an estimated $15,000–$28,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Fashion
| Metric | Elledecor | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.38% |
| Average likes | 1,472 | 13,700 |
| Average comments | 34 | 139 |
| Posts per week | 2.77 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
ELLE Decor is a verified home & diy brand on Instagram, with 4.3M followers.
ELLE Decor posts on Instagram as @elledecor.
ELLE Decor has 4,328,590 followers on Instagram (4.3M) as of Jul 10, 2026.
ELLE Decor's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.38%) for Home & DIY accounts with over 1M followers in the InstME index.
Posts by ELLE Decor average 1,472 likes and 34 comments.
ELLE Decor posts about 3 times per week on average.
ELLE Decor is registered as a business account on Instagram and is verified.
ELLE Decor is categorized as a home & diy and fashion account in the InstME index, based on the profile's bio and Instagram category across 9,837 posts.
Yes. ELLE Decor carries the blue verified badge on Instagram.
9,837
34
Avg Views
79,836
Posts / Week
2.77
Growth Score
0.6 / 100
Engagement
0.12%
A sponsored post from ELLE Decor is estimated at $15,000 to $28,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
