Use Case

Influencer Marketing for Gaming Brands

Gaming audiences follow creators, not ads. Get your game, peripheral, or gaming brand in front of highly engaged communities through creators who play, stream, and review authentically.

Find gaming creators View pricing

+40%

Day 7 retention vs. paid UA

$1.20

Avg. install cost from creator campaigns

45K+

Gaming creators indexed

Gaming Campaign Funnel

Track game installs, in-app purchase events, and community growth driven by gaming creator campaigns.

Engagement

4.8%

Growth

+12.4%

Quality Score

86 / 100

Trend snapshot (last 30 days)

What this helps you decide

Which creators to prioritize for outreach

Where engagement is strong or underperforming

What strategy moves are likely to improve outcomes

How it works

Step 1

Find creators by game genre and audience size

Gaming is fragmented by genre, platform, and community culture. Find creators whose primary content matches your game category.

Step 2

Offer early access and exclusive content

Early access drops and exclusive in-game items are the most effective incentives for gaming creator partnerships.

Step 3

Activate across Instagram and cross-platform

Most gaming creators are active on multiple platforms. Instagram is strong for lifestyle and aesthetic content — coordinate with their Twitch and YouTube presence.

Step 4