Practical products for every girl—from the mind of CEO, author, chef, reality star, & mom - founding ,
Followers
195.7K
Following
234
Total Posts
Engagement Rate
0.99%
Avg Likes
1,798
Avg Comments
Skinnygirl is a verified Food brand. The account has built 195.7K followers on Instagram. Its posts sit across food and beauty. The account has published 927 posts, currently less than one post a week. Engagement runs at 0.99%, or about 1,798 likes and 141 comments per post.
As a Food account, Skinnygirlbrand reaches 195.7K followers on Instagram across 927 published posts.
Skinnygirlbrand's 0.99% engagement rate is above the median of 0.74% among Food accounts with 100K–1M followers, measured across 1,551 accounts in the InstME index.
Followers weigh in with a comment about every 13 likes, an unusually discussion-heavy audience.
Skinnygirlbrand's output runs to less than one post per week.
The account follows just 234 others against 195.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$690–$1,300
Based on 195.7K followers and a 0.99% engagement rate, a single sponsored post by Skinnygirlbrand is worth an estimated $690–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Beauty
| Metric | Skinnygirlbrand | Cohort median |
|---|---|---|
| Engagement rate | 0.99% | 0.74% |
| Average likes | 1,798 | 1,665 |
| Average comments | 141 | 54 |
| Posts per week | 0.1 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Skinnygirl is a verified food brand on Instagram, with 195.7K followers.
Skinnygirl posts on Instagram as @skinnygirlbrand.
Skinnygirl has 195,747 followers on Instagram (195.7K) as of Jul 15, 2026.
Skinnygirl's engagement rate is 0.99%, calculated from average likes and comments per post relative to followers. That is above the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by Skinnygirl average 1,798 likes and 141 comments.
Skinnygirl posts less than once a week on average.
Skinnygirl is registered as a business account on Instagram and is verified.
Skinnygirl is categorized as a food and beauty account in the InstME index, based on the profile's bio and Instagram category across 927 posts.
Yes. Skinnygirl carries the blue verified badge on Instagram.
927
141
Posts / Week
0.1
Growth Score
19.8 / 100
Follower Ratio
836.5×
Engagement
0.78%
A sponsored post from Skinnygirl is estimated at $690 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
