#food on Instagram, hashtag stats & best tags
13,440 creators in the InstME index post about food. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #food.
#food hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
13,440
Average followers
104,678
Median: 15,038
Average engagement rate
7.14%
Median: 1.60%
Average likes per post
3,854
Median: 182
Average comments per post
71
Median: 12
Average posts per month
9.4
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #food
Top countries
Share of creators with a known country
- United States46.5%
- United Kingdom8.5%
- India4.7%
- Indonesia3.7%
- Australia3.7%
- Nigeria3.5%
- Italy3%
- Canada2.5%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English91.2%
- Indonesian4.9%
- Italian3.9%
Creator categories using this hashtag
Share of creators with a classified niche
- Food81.1%
- Lifestyle5.4%
- Fitness2.9%
- Travel1.9%
- Music1.6%
- Business1.5%
- Fashion1.1%
- Health1.1%
Most common audience gender
Estimated, not a measured follower breakdown
More women than men
Roughly 57% women / 43% men.
Modeled from the food, lifestyle, fitness creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #food
13,440 creators in the InstME index mention Food in their profile.
HomeCookingShow
@homecookingshow
Followers
3.9M
Engagement
0.05%
Food Fusion
@foodfusionpk
Followers
2.4M
Engagement
0.56%
foodbeast
@foodbeast
Followers
2M
Engagement
0.17%
Halal Foodie ๐ฒ๐พ
@halalfoodiemy
Followers
911K
Engagement
0.1%
Chetna Makan
@chetnamakan
Followers
729.8K
Engagement
0.33%
KฮDI.cnd ๐
@foodblog__fr
Followers
618.6K
Engagement
2.74%
Dinithi Walgamage
@dinidonie
Followers
531.5K
Engagement
0.69%
Food Network UK
@foodnetworkuk
Followers
424.1K
Engagement
0.5%
Euromaxx
@dw_euromaxx
Followers
396.8K
Engagement
2.28%
Movistar Arena Chile ๐จ๐ฑ
@movistararena
Followers
391K
Engagement
0.39%
MARWA MHAMDI
@aysemmaya
Followers
338.8K
Engagement
0.61%
Ebbin Jose
@foodntraveltv
Followers
323.4K
Engagement
0%
Hashtags to use with #food
Pair the broad tag with narrower variations so your post has a realistic shot at ranking in smaller feeds.
Tips for using #food
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 9.4 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20โ30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#food hashtag FAQ
How many Instagram influencers use #food?
13,440 public Instagram creators with 1,000+ followers in the InstME index use food in their profile or content category.
What is a good engagement rate for #food posts?
The median engagement rate across #food creators is 1.60%, and the average is 7.14%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #food?
Use 20โ30 hashtags per post, mixing broad tags like #food with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #food creators post from?
The largest share post from United States (46.5%), United Kingdom (8.5%), India (4.7%), based on the #food creators in the index with a known country.
Find creators who already post about Food
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.