Husband to @joannagaines, father of five, Twitter:
Followers
5M
Following
188
Total Posts
Engagement Rate
0.65%
Avg Likes
32,190
Avg Comments
Chip Gaines runs a verified Instagram creator account with 5M followers on Instagram. The account has published 570 posts, currently less than one post a week. Typical posts draw 32,190 likes and 271 comments, putting engagement at 0.65%.
Counting 5M followers and 570 posts, Chipgaines sits in the InstME index as a creator account.
Chipgaines's average post pulls 32,190 likes and 271 comments, roughly one interaction per 153 followers.
Roughly one in 119 likes comes with a comment, an audience that mostly engages through likes.
Chipgaines maintains a rhythm of less than one post per week.
With 5M followers but only 188 accounts followed back, Chipgaines shows the ratio of a well-established account.
Estimated sponsored-post value
$17,000–$32,000
Based on 5M followers and a 0.65% engagement rate, a single sponsored post by Chipgaines is worth an estimated $17,000–$32,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Chipgaines | Cohort median |
|---|---|---|
| Engagement rate | 0.65% | 1.02% |
| Average likes | 32,190 | 25,711 |
| Average comments | 271 | 376 |
| Posts per week | 0.87 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Chip Gaines is a verified Instagram creator on Instagram, with 5M followers.
Chip Gaines posts on Instagram as @chipgaines.
Chip Gaines has 4,962,382 followers on Instagram (5M) as of Apr 23, 2026.
Chip Gaines's engagement rate is 0.65%, calculated from average likes and comments per post relative to followers.
Posts by Chip Gaines average 32,190 likes and 271 comments.
Chip Gaines posts less than once a week on average.
Chip Gaines is registered as a creator account on Instagram and is verified.
Yes. Chip Gaines carries the blue verified badge on Instagram.
A sponsored post from Chip Gaines is estimated at $17,000 to $32,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
570
271
Posts / Week
0.87
Growth Score
13 / 100
Follower Ratio
26395.6×
14.3M
Engagement
0.21%
