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Followers
51.5K
Following
969
Total Posts
Engagement Rate
0.03%
Avg Likes
14
Avg Comments
On Instagram, Carbon Theory. is a verified Beauty brand based in United Kingdom with an audience of 51.5K. Its posts sit across beauty and tech. Carbon Theory. has shared 2,801 posts to date, currently around 4 posts a week. Engagement runs at 0.03%, or about 14 likes and 1 comments per post.
Carbontheory operates a Beauty account on Instagram, pairing 51.5K followers with 2,801 posts.
Against 5,414 Beauty accounts with 10K–100K followers in the InstME index, Carbontheory's 0.03% engagement rate lands in the bottom quarter (median: 0.57%).
In recent weeks Carbontheory has kept to about 4 posts per week.
Carbontheory scores 64/100 on InstME's audience-quality checks, with about 30% of followers flagged low-quality or inactive, a solid result.
Estimated sponsored-post value
$180–$330
Based on 51.5K followers and a 0.03% engagement rate, a single sponsored post by Carbontheory is worth an estimated $180–$330. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Carbontheory | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.57% |
| Average likes | 14 | 134 |
| Average comments | 1 | 12 |
| Posts per week | 3.72 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Carbontheory | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.37% |
| Average likes | 14 | 83 |
| Average comments | 1 | 9 |
| Posts per week | 3.72 | 0.67 |
Median values from 211 Beauty accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Carbon Theory. is a verified beauty brand based in United Kingdom on Instagram, with 51.5K followers.
Carbon Theory. posts on Instagram as @carbontheory.
Carbon Theory. has 51,459 followers on Instagram (51.5K) as of Jul 15, 2026.
Carbon Theory.'s engagement rate is 0.03%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Carbon Theory. average 14 likes and 1 comments.
Carbon Theory. posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 30% of Carbon Theory.'s followers are low-quality or inactive, giving an audience-quality score of 64/100.
Carbon Theory. is registered as a business account on Instagram and is verified.
Carbon Theory. is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 2,801 posts.
2,801
1
Posts / Week
3.72
Growth Score
0.6 / 100
ER Rank
3th
Predominantly women · mostly 18–34
Typical for Beauty creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
Engagement
0.21%
Carbon Theory.'s profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Carbon Theory. carries the blue verified badge on Instagram.
A sponsored post from Carbon Theory. is estimated at $180 to $330. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
