loved by stylists. powered by results. all hair is welcome.™ ✂️
Followers
696.3K
Following
4.2K
Total Posts
Engagement Rate
0.04%
Avg Likes
236
Avg Comments
Amika is a verified Beauty brand on Instagram based in United States, tracked in the InstME index with 696.3K followers. Content spans beauty and fashion. Amika has shared 554 posts to date, currently around 11 posts a week. Posts average 236 likes and 13 comments, an engagement rate of 0.04%.
Counting 696.3K followers and 554 posts, Amika sits in the InstME index as a Beauty account.
Benchmarked against 1,553 Beauty accounts with 100K–1M followers, Amika posts a 0.04% engagement rate that is in the bottom quarter (median: 0.47%).
Roughly one in 19 likes comes with a comment, an unusually discussion-heavy audience.
Recent posting activity averages about 11 posts per week, more than one per day.
With 696.3K followers but only 4,244 accounts followed back, Amika shows the ratio of a well-established account.
Estimated sponsored-post value
$2,400–$4,500
Based on 696.3K followers and a 0.04% engagement rate, a single sponsored post by Amika is worth an estimated $2,400–$4,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Fashion
| Metric | Amika | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 0.47% |
| Average likes | 236 | 1,059 |
| Average comments | 13 | 46 |
| Posts per week | 10.72 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Amika | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 0.44% |
| Average likes | 236 | 978 |
| Average comments | 13 | 55 |
| Posts per week | 10.72 | 0.67 |
Median values from 247 Beauty accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Amika is a verified beauty brand based in United States on Instagram, with 696.3K followers.
Amika has 696,318 followers on Instagram (696.3K) as of Jul 15, 2026.
Amika's engagement rate is 0.04%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.47%) for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Amika average 236 likes and 13 comments.
Amika posts about 11 times per week on average.
Amika is registered as a business account on Instagram and is verified.
Amika is categorized as a beauty and fashion account in the InstME index, based on the profile's bio and Instagram category across 554 posts.
Amika's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Amika carries the blue verified badge on Instagram.
554
13
Posts / Week
10.72
Growth Score
0.8 / 100
Follower Ratio
164.1×
Engagement
0.42%
A sponsored post from Amika is estimated at $2,400 to $4,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
