🌈 Unapologetically cute makeup 🐰 Cruelty-free 💖 Asian woman-owned 🎀 🌴 Made with love in LA ⏰ sugarpillmakeup
Followers
1.7M
Following
22
Total Posts
Engagement Rate
0.08%
Avg Likes
1,232
Avg Comments
Sugarpill Cosmetics is a verified Beauty brand on Instagram based in United States, tracked in the InstME index with 1.7M followers. Content spans beauty and health. Sugarpill Cosmetics has shared 14,211 posts to date, currently less than one post a week. Engagement runs at 0.08%, or about 1,232 likes and 84 comments per post.
Counting 1.7M followers and 14,211 posts, Sugarpill sits in the InstME index as a Beauty account.
Benchmarked against 361 Beauty accounts with over 1M followers, Sugarpill posts a 0.08% engagement rate that is below the median of 0.32%.
Comments arrive at about one per 15 likes, a sign of an unusually discussion-heavy audience.
Posting frequency for Sugarpill sits at less than one post per week.
With 1.7M followers but only 22 accounts followed back, Sugarpill shows the ratio of a well-established account.
Estimated sponsored-post value
$5,900–$11,000
Based on 1.7M followers and a 0.08% engagement rate, a single sponsored post by Sugarpill is worth an estimated $5,900–$11,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
| Metric | Sugarpill | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 0.32% |
| Average likes | 1,232 | 6,917 |
| Average comments | 84 | 196 |
| Posts per week | 0.21 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Sugarpill | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 0.29% |
| Average likes | 1,232 | 5,545 |
| Average comments | 84 | 221 |
| Posts per week | 0.21 | 2.05 |
Median values from 68 Beauty accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Sugarpill Cosmetics is a verified beauty brand based in United States on Instagram, with 1.7M followers.
Sugarpill Cosmetics posts on Instagram as @sugarpill.
Sugarpill Cosmetics has 1,692,142 followers on Instagram (1.7M) as of Jul 9, 2026.
Sugarpill Cosmetics's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers. That is below the median of 0.32% for Beauty accounts with over 1M followers in the InstME index.
Posts by Sugarpill Cosmetics average 1,232 likes and 84 comments.
Sugarpill Cosmetics posts less than once a week on average.
Sugarpill Cosmetics is registered as a business account on Instagram and is verified.
Sugarpill Cosmetics is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 14,211 posts.
14,211
84
Posts / Week
0.21
Growth Score
1.6 / 100
Follower Ratio
76915.5×
Engagement
0.01%
Sugarpill Cosmetics's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Sugarpill Cosmetics carries the blue verified badge on Instagram.
A sponsored post from Sugarpill Cosmetics is estimated at $5,900 to $11,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
