🛁 clean hair + body care 💓 beauty with purpose is beauty that’s better 🛒 @sallybeauty & more
Followers
45.7K
Following
4.1K
Total Posts
Engagement Rate
0.27%
Avg Likes
107
Avg Comments
On Instagram, Soapbox is a verified Beauty brand with an audience of 45.7K. Content spans beauty and tech. Soapbox has shared 2,099 posts to date, currently around 2 posts a week. Typical posts draw 107 likes and 17 comments, putting engagement at 0.27%.
With 45.7K followers across 2,099 posts, Soapbox is one of the Beauty accounts tracked in the InstME index.
Soapbox records a 0.27% engagement rate, below the median of 0.57% for the 5,414 Beauty accounts with 10K–100K followers tracked in the InstME index.
Followers leave about one comment for every 6 likes, an unusually discussion-heavy audience.
Video posts from Soapbox average 239.6 views.
Soapbox keeps a posting cadence of about one post per week.
InstME's audience-quality checks score Soapbox at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$160–$300
Based on 45.7K followers and a 0.27% engagement rate, a single sponsored post by Soapbox is worth an estimated $160–$300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Soapbox | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 0.57% |
| Average likes | 107 | 134 |
| Average comments | 17 | 12 |
| Posts per week | 1.55 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 8, 2026
Soapbox is a verified beauty brand on Instagram, with 45.7K followers.
Soapbox has 45,715 followers on Instagram (45.7K) as of Apr 8, 2026.
Soapbox's engagement rate is 0.27%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Soapbox average 107 likes and 17 comments.
Soapbox posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Soapbox's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Soapbox is registered as a business account on Instagram and is verified.
Soapbox is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 2,099 posts.
Yes. Soapbox carries the blue verified badge on Instagram.
2,099
17
Avg Views
240
Posts / Week
1.55
Growth Score
5.4 / 100
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
Engagement
0.35%
A sponsored post from Soapbox is estimated at $160 to $300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
