Italian make up and skincare brand born in Milan No. 1 Make up brand in Italy Makeup 99% made in Europe
Followers
7.4M
Following
1.1K
Total Posts
Engagement Rate
0.09%
Avg Likes
6,570
Avg Comments
Reaching 7.4M followers on Instagram, KIKO Milano Official is a verified Beauty brand based in Italy. To date KIKO Milano Official has posted 10,677 times, currently around 25 posts a week. Engagement runs at 0.09%, or about 6,570 likes and 88 comments per post.
Kikomilano's Instagram presence spans 10,677 posts and 7.4M followers, profiling it as a Beauty account.
Kikomilano has an engagement rate of 0.09%, which is below the median of 0.32% for Beauty accounts with over 1M followers, based on 361 accounts in the InstME index.
For roughly every 75 likes there is one comment, an audience that mostly engages through likes.
Over recent weeks, Kikomilano has published about 25 posts per week, more than one per day.
InstME's audience-quality checks score Kikomilano at 88/100, with an estimated 10% low-quality or inactive followers, a strong signal of genuine reach.
Kikomilano follows only 1,098 accounts while being followed by 7.4M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$26,000–$48,000
Based on 7.4M followers and a 0.09% engagement rate, a single sponsored post by Kikomilano is worth an estimated $26,000–$48,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Kikomilano | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 0.32% |
| Average likes | 6,570 | 6,917 |
| Average comments | 88 | 196 |
| Posts per week | 25.05 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Kikomilano | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 0.54% |
| Average likes | 6,570 | 15,578 |
| Average comments | 88 | 204 |
| Posts per week | 25.05 | 1.3 |
Median values from 97 accounts in Italy with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
KIKO Milano Official is a verified beauty brand based in Italy on Instagram, with 7.4M followers.
KIKO Milano Official posts on Instagram as @kikomilano.
KIKO Milano Official has 7,405,273 followers on Instagram (7.4M) as of Apr 23, 2026.
KIKO Milano Official's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers. That is below the median of 0.32% for Beauty accounts with over 1M followers in the InstME index.
Posts by KIKO Milano Official average 6,570 likes and 88 comments.
KIKO Milano Official posts about 25 times per week on average.
InstME's audience-quality analysis estimates about 10% of KIKO Milano Official's followers are low-quality or inactive, giving an audience-quality score of 88/100.
KIKO Milano Official is registered as a business account on Instagram and is verified.
10,677
88
Posts / Week
25.05
Growth Score
1.8 / 100
Audience Score
88 / 100
Predominantly women · mostly 18–34
Typical for Beauty creators in Italy, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
9.6M
Engagement
0.04%
KIKO Milano Official is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 10,677 posts.
KIKO Milano Official's profile places the account in Italy. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. KIKO Milano Official carries the blue verified badge on Instagram.
A sponsored post from KIKO Milano Official is estimated at $26,000 to $48,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
