🧴Trusted, dermatology-based skincare for all skin types 🔬 💧Bottled right at the source in Avène, France ❤️Proper skincare builds skin confidence.
Followers
2.2M
Following
241
Total Posts
Engagement Rate
0.08%
Avg Likes
1,627
Avg Comments
Laboratoire Dermatologique Avène is a verified Beauty brand based in France. The account has built 2.2M followers on Instagram. Content spans beauty and automotive. To date Laboratoire Dermatologique Avène has posted 1,438 times, currently less than one post a week. Typical posts draw 1,627 likes and 60 comments, putting engagement at 0.08%.
Avene is a Beauty account whose 1,438 posts have grown a following of 2.2M on Instagram.
Compared with 361 other Beauty accounts with over 1M followers in the InstME index, Avene's 0.08% engagement rate is below the median of 0.32%.
One comment lands for every 27 likes, which reads as a healthy amount of conversation.
Avene maintains a rhythm of less than one post per week.
With 2.2M followers but only 241 accounts followed back, Avene shows the ratio of a well-established account.
Estimated sponsored-post value
$7,800–$14,000
Based on 2.2M followers and a 0.08% engagement rate, a single sponsored post by Avene is worth an estimated $7,800–$14,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in France, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Automotive
| Metric | Avene | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 0.32% |
| Average likes | 1,627 | 6,917 |
| Average comments | 60 | 196 |
| Posts per week | 0.98 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Avene | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 0.56% |
| Average likes | 1,627 | 14,833 |
| Average comments | 60 | 158 |
| Posts per week | 0.98 | 2.03 |
Median values from 121 accounts in France with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Laboratoire Dermatologique Avène is a verified beauty brand based in France on Instagram, with 2.2M followers.
Laboratoire Dermatologique Avène posts on Instagram as @avene.
Laboratoire Dermatologique Avène has 2,226,132 followers on Instagram (2.2M) as of Jul 10, 2026.
Laboratoire Dermatologique Avène's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers. That is below the median of 0.32% for Beauty accounts with over 1M followers in the InstME index.
Posts by Laboratoire Dermatologique Avène average 1,627 likes and 60 comments.
Laboratoire Dermatologique Avène posts less than once a week on average.
Laboratoire Dermatologique Avène is registered as a business account on Instagram and is verified.
Laboratoire Dermatologique Avène is categorized as a beauty and automotive account in the InstME index, based on the profile's bio and Instagram category across 1,438 posts.
1,438
60
Posts / Week
0.98
Growth Score
1.6 / 100
Follower Ratio
9237.1×
Engagement
0%
Laboratoire Dermatologique Avène's profile places the account in France. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Laboratoire Dermatologique Avène carries the blue verified badge on Instagram.
A sponsored post from Laboratoire Dermatologique Avène is estimated at $7,800 to $14,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
