Ulta Beauty

@ultabeauty

Explore Cosmetics Brands

BrandBeauty, cosmetic & personal care

📸: Tag us in your pics & use #ultabeauty Shop now 👇

visitstore.bio/ultabeauty/

gethelp@ulta.com

Audience

Browse top profiles

Followers

7.7M

Following

1.8K

Total Posts

8,415

Engagement & Performance

Engagement Rate

0.01%

Avg Likes

1,110

Avg Comments

Avg Views

Posts / Week

25.25

Growth Score

0.2 / 100

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Data last updated: Apr 23, 2026

How engagement rate is calculated

Engagement rate is estimated using the average likes and comments from recent posts divided by follower count, then multiplied by 100.

How to improve Instagram engagement

Post consistently, use strong hooks in captions, test content formats, and respond quickly to comments to improve interaction quality over time.