🇿🇦Food Content Creator 📧 🏆Award Winner:Women InHospitality 🏆Food influencer of the year 2023 Ambassador 📍NV-NF
Zanele Mvelase is a verified Food creator based in South Africa, with 399.6K followers on Instagram. The account posts mainly around food and lifestyle topics. The account has published 1,423 posts, currently less than one post a week. Engagement runs at 1.34%, or about 5,239 likes and 116 comments per post.
Zee_thecook operates a Food account on Instagram, pairing 399.6K followers with 1,423 posts.
Against 1,551 Food accounts with 100K–1M followers in the InstME index, Zee_thecook's 1.34% engagement rate lands above the median of 0.74%.
At one comment per 45 likes, the ratio points to a healthy amount of conversation.
Over recent weeks, Zee_thecook has published less than one post per week.
Zee_thecook keeps its following list short (757) relative to 399.6K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,900–$3,500
Based on 399.6K followers and a 1.34% engagement rate, a single sponsored post by Zee_thecook is worth an estimated $1,900–$3,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in South Africa, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Lifestyle
| Metric | Zee_thecook | Cohort median |
|---|---|---|
| Engagement rate | 1.34% | 0.74% |
| Average likes | 5,239 | 1,665 |
| Average comments | 116 | 54 |
| Posts per week | 0.67 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Zee_thecook | Cohort median |
|---|---|---|
| Engagement rate | 1.34% | 1.02% |
| Average likes | 5,239 | 2,318 |
| Average comments | 116 | 50 |
| Posts per week | 0.67 | 0.97 |
Median values from 111 accounts in South Africa with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 15, 2026
Zanele Mvelase is a verified food creator based in South Africa on Instagram, with 399.6K followers.
Zanele Mvelase posts on Instagram as @zee_thecook.
Zanele Mvelase has 399,558 followers on Instagram (399.6K) as of Sep 15, 2026.
Zanele Mvelase's engagement rate is 1.34%, calculated from average likes and comments per post relative to followers. That is above the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by Zanele Mvelase average 5,239 likes and 116 comments.
Zanele Mvelase posts less than once a week on average.
Zanele Mvelase is registered as a creator account on Instagram and is verified.
Zanele Mvelase is categorized as a food and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,423 posts.
Zanele Mvelase's profile places the account in South Africa. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
116
Engagement
0.1%
Yes. Zanele Mvelase carries the blue verified badge on Instagram.
A sponsored post from Zanele Mvelase is estimated at $1,900 to $3,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
