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go.zara/newinFollowers
62.4M
Following
170
Total Posts
Engagement Rate
0.04%
Avg Likes
23,321
Avg Comments
With 62.4M followers across 5,254 posts, Zara is one of the Parenting accounts tracked in the InstME index.
Zara has an engagement rate of 0.04%, which is in the bottom quarter (median: 1.58%) for Parenting accounts with over 1M followers, based on 156 accounts in the InstME index.
Followers leave about one comment for every 35 likes — a healthy amount of conversation.
Zara currently publishes about 10 posts per week — more than one per day.
The account follows just 170 others against 62.4M followers — a ratio typical of established creators and brands.
| Metric | Zara | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 1.58% |
| Average likes | 23,321 | 30,222 |
| Average comments | 669 | 482 |
| Posts per week | 9.59 | 0.64 |
Median values from 156 Parenting accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 27, 2026
Zara has 62,363,252 followers on Instagram (62.4M) as of Apr 27, 2026.
Zara's engagement rate is 0.04%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.58%) for Parenting accounts with over 1M followers in the InstME index.
Posts by Zara average 23,321 likes and 669 comments.
Zara posts about 10 times per week on average.
Zara is registered as a business account on Instagram and is verified.
5,254
669
Avg Views
0
Posts / Week
9.59
Growth Score
0.8 / 100
Engagement
0.87%
