Not here to tone it down Long-lasting makeup that shows up for every Indian skin💄 🛍️Shop your power ↓
Followers
3.1M
Following
1.2K
Total Posts
Engagement Rate
0.08%
Avg Likes
2,210
Avg Comments
SUGAR Cosmetics is a verified Beauty creator based in India. The account has built 3.1M followers on Instagram. To date SUGAR Cosmetics has posted 11,229 times, currently around 9 posts a week. Engagement runs at 0.08%, or about 2,210 likes and 346 comments per post.
The Beauty account Trysugar has posted 11,229 times on Instagram and drawn 3.1M followers.
Trysugar's 0.08% engagement rate is below the median of 0.32% among Beauty accounts with over 1M followers, measured across 361 accounts in the InstME index.
Followers weigh in with a comment about every 6 likes, an unusually discussion-heavy audience.
Recent posting activity averages about 9 posts per week, more than one per day.
The account follows just 1,160 others against 3.1M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$11,000–$20,000
Based on 3.1M followers and a 0.08% engagement rate, a single sponsored post by Trysugar is worth an estimated $11,000–$20,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in India, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Trysugar | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 0.32% |
| Average likes | 2,210 | 6,917 |
| Average comments | 346 | 196 |
| Posts per week | 9.45 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Trysugar | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 0.97% |
| Average likes | 2,210 | 33,444 |
| Average comments | 346 | 257 |
| Posts per week | 9.45 | 1.67 |
Median values from 184 accounts in India with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 9, 2026
SUGAR Cosmetics is a verified beauty creator based in India on Instagram, with 3.1M followers.
SUGAR Cosmetics posts on Instagram as @trysugar.
SUGAR Cosmetics has 3,112,402 followers on Instagram (3.1M) as of Aug 9, 2026.
SUGAR Cosmetics's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers. That is below the median of 0.32% for Beauty accounts with over 1M followers in the InstME index.
Posts by SUGAR Cosmetics average 2,210 likes and 346 comments.
SUGAR Cosmetics posts about 9 times per week on average.
SUGAR Cosmetics is registered as a creator account on Instagram and is verified.
SUGAR Cosmetics is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 11,229 posts.
SUGAR Cosmetics's profile places the account in India. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
11,229
346
Posts / Week
9.45
Growth Score
1.6 / 100
Last Post
10 days ago
Engagement
0.46%
Yes. SUGAR Cosmetics carries the blue verified badge on Instagram.
A sponsored post from SUGAR Cosmetics is estimated at $11,000 to $20,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
