Inovação. Tendência. Performance 🖤 Siga também @truss_pro
Followers
1.8M
Following
400
Total Posts
Engagement Rate
0.07%
Avg Likes
1,230
Avg Comments
Truss runs a verified Beauty brand account with 1.8M followers on Instagram. The account posts mainly around beauty and health topics. The account has published 813 posts, currently around 4 posts a week. Posts average 1,230 likes and 64 comments, an engagement rate of 0.07%.
The Beauty account Truss has posted 813 times on Instagram and drawn 1.8M followers.
Truss's 0.07% engagement rate is below the median of 0.32% among Beauty accounts with over 1M followers, measured across 361 accounts in the InstME index.
Followers weigh in with a comment about every 19 likes, an unusually discussion-heavy audience.
Lately Truss has been publishing about 4 posts per week.
The account follows just 400 others against 1.8M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$6,400–$12,000
Based on 1.8M followers and a 0.07% engagement rate, a single sponsored post by Truss is worth an estimated $6,400–$12,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
| Metric | Truss | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.32% |
| Average likes | 1,230 | 6,917 |
| Average comments | 64 | 196 |
| Posts per week | 3.5 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Truss is a verified beauty brand on Instagram, with 1.8M followers.
Truss has 1,835,050 followers on Instagram (1.8M) as of Jul 10, 2026.
Truss's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is below the median of 0.32% for Beauty accounts with over 1M followers in the InstME index.
Posts by Truss average 1,230 likes and 64 comments.
Truss posts about 4 times per week on average.
Truss is registered as a business account on Instagram and is verified.
Truss is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 813 posts.
Yes. Truss carries the blue verified badge on Instagram.
A sponsored post from Truss is estimated at $6,400 to $12,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
813
64
Posts / Week
3.5
Growth Score
1.4 / 100
Follower Ratio
4587.6×
Engagement
0.03%
