Self-care that speaks volumes Hair + Body By @tarajiphenson
Followers
280.6K
Following
128
Total Posts
Engagement Rate
1.49%
Avg Likes
4,083
Avg Comments
On Instagram, TPH by Taraji is a verified Beauty brand with an audience of 280.6K. The account posts mainly around beauty and tech topics. The account has published 1,550 posts, currently around 5 posts a week. Typical posts draw 4,083 likes and 86 comments, putting engagement at 1.49%.
On Instagram, Tphbytaraji runs a Beauty account that has published 1,550 posts and gathered 280.6K followers.
For Beauty accounts with 100K–1M followers, Tphbytaraji's 1.49% engagement rate is above the median of 0.47%, a read from 1,553 accounts in the InstME index.
For roughly every 48 likes there is one comment, a healthy amount of conversation.
In recent weeks Tphbytaraji has kept to about 5 posts per week.
Tphbytaraji follows only 128 accounts while being followed by 280.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,500–$2,700
Based on 280.6K followers and a 1.49% engagement rate, a single sponsored post by Tphbytaraji is worth an estimated $1,500–$2,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Tphbytaraji | Cohort median |
|---|---|---|
| Engagement rate | 1.49% | 0.47% |
| Average likes | 4,083 | 1,059 |
| Average comments | 86 | 46 |
| Posts per week | 4.65 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
TPH by Taraji is a verified beauty brand on Instagram, with 280.6K followers.
TPH by Taraji posts on Instagram as @tphbytaraji.
TPH by Taraji has 280,577 followers on Instagram (280.6K) as of Jul 12, 2026.
TPH by Taraji's engagement rate is 1.49%, calculated from average likes and comments per post relative to followers. That is above the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by TPH by Taraji average 4,083 likes and 86 comments.
TPH by Taraji posts about 5 times per week on average.
TPH by Taraji is registered as a business account on Instagram and is verified.
TPH by Taraji is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 1,550 posts.
Yes. TPH by Taraji carries the blue verified badge on Instagram.
1,550
86
Posts / Week
4.65
Growth Score
29.8 / 100
Follower Ratio
2192.0×
Engagement
6.37%
A sponsored post from TPH by Taraji is estimated at $1,500 to $2,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
