On Instagram, TPH by Taraji is a verified Beauty brand with an audience of 280.6K. The account posts mainly around beauty and tech topics. The account has published 1,550 posts, currently around 5 posts a week. Typical posts draw 4,083 likes and 86 comments, putting engagement at 1.49%.
On Instagram, Tphbytaraji runs a Beauty account that has published 1,550 posts and gathered 280.6K followers.
For Beauty accounts with 100K–1M followers, Tphbytaraji's 1.49% engagement rate is above the median of 0.47%, a read from 1,553 accounts in the InstME index.
For roughly every 48 likes there is one comment, a healthy amount of conversation.
In recent weeks Tphbytaraji has kept to about 5 posts per week.
Tphbytaraji follows only 128 accounts while being followed by 280.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,500–$2,700
Based on 280.6K followers and a 1.49% engagement rate, a single sponsored post by Tphbytaraji is worth an estimated $1,500–$2,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Tphbytaraji | Cohort median |
|---|---|---|
| Engagement rate | 1.49% | 0.47% |
| Average likes | 4,083 | 1,059 |
| Average comments | 86 | 46 |
| Posts per week | 4.65 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
TPH by Taraji is a verified beauty brand on Instagram, with 280.6K followers.
TPH by Taraji posts on Instagram as @tphbytaraji.
TPH by Taraji has 280,577 followers on Instagram (280.6K) as of Jul 12, 2026.
TPH by Taraji's engagement rate is 1.49%, calculated from average likes and comments per post relative to followers. That is above the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by TPH by Taraji average 4,083 likes and 86 comments.
TPH by Taraji posts about 5 times per week on average.
TPH by Taraji is registered as a business account on Instagram and is verified.
Total Posts
1,550
Avg Comments
86
Engagement
0.98%
TPH by Taraji is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 1,550 posts.
Yes. TPH by Taraji carries the blue verified badge on Instagram.
A sponsored post from TPH by Taraji is estimated at $1,500 to $2,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.