S
Brand
The OG in Black beauty 💫
yesandbyshea.comAudience
Browse top profilesFollowers
819.4K
Following
2K
Total Posts
Engagement & Performance
Engagement Rate
1.51%
Avg Likes
11,956
Avg Comments
What the numbers say about Sheamoisture
With 819.4K followers across 295 posts, Sheamoisture is one of the Beauty accounts tracked in the InstME index.
Compared with 700 other Beauty accounts with 100K–1M followers in the InstME index, Sheamoisture's 1.51% engagement rate is above the median of 0.57%.
The comment-to-like ratio works out to one comment per 27 likes, pointing to a healthy amount of conversation.
Recent posting activity averages less than one post per week.
The account follows just 2,032 others against 819.4K followers — a ratio typical of established creators and brands.
Sheamoisture vs similar accounts
| Metric | Sheamoisture | Cohort median |
|---|---|---|
| Engagement rate | 1.51% | 0.57% |
| Average likes | 11,956 | 1,261 |
| Average comments | 446 | 53 |
| Posts per week | 0.69 | 0.93 |
Median values from 700 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 10, 2026
How Sheamoisture's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For Sheamoisture: (11,956 avg likes + 446 avg comments) ÷ 819,417 followers × 100 ≈ 1.51%.
Frequently asked questions about Sheamoisture
How many followers does Sheamoisture have?
Sheamoisture has 819,417 followers on Instagram (819.4K) as of Jul 10, 2026.
What is Sheamoisture's engagement rate?
Sheamoisture's engagement rate is 1.51%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 100K–1M followers in the InstME index.
How many likes does Sheamoisture average per post?
Posts by Sheamoisture average 11,956 likes and 446 comments.
How often does Sheamoisture post on Instagram?
Sheamoisture posts less than once a week on average.
Is Sheamoisture a business or creator account?
Sheamoisture is registered as a business account on Instagram and is verified.
