@the_real_houses_of_ig
Explore Home & Garden Creatorsall things HOME - by @KateRumson buy | sell | design | build | renovate | New Jersey work with us 👇🏼
Followers
2.2M
Following
504
Total Posts
Engagement Rate
0.17%
Avg Likes
3,647
Avg Comments
Interior Design | Real Estate is a verified Home & DIY creator on Instagram, tracked in the InstME index with 2.2M followers. The account has published 6,155 posts, currently less than one post a week. Engagement runs at 0.17%, or about 3,647 likes and 66 comments per post.
As a Home & DIY account, The_real_houses_of_ig reaches 2.2M followers on Instagram across 6,155 published posts.
Among 110 Home & DIY accounts with over 1M followers in the InstME index, The_real_houses_of_ig's 0.17% engagement rate comes in below the median of 0.38%.
Followers weigh in with a comment about every 55 likes, a healthy amount of conversation.
Lately The_real_houses_of_ig has been publishing less than one post per week.
The account follows just 504 others against 2.2M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$7,900–$15,000
Based on 2.2M followers and a 0.17% engagement rate, a single sponsored post by The_real_houses_of_ig is worth an estimated $7,900–$15,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | The_real_houses_of_ig | Cohort median |
|---|---|---|
| Engagement rate | 0.17% | 0.38% |
| Average likes | 3,647 | 13,700 |
| Average comments | 66 | 139 |
| Posts per week | 0.09 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Jul 15, 2026
Interior Design | Real Estate is a verified home & diy creator on Instagram, with 2.2M followers.
Interior Design | Real Estate posts on Instagram as @the_real_houses_of_ig.
Interior Design | Real Estate has 2,245,953 followers on Instagram (2.2M) as of Jul 15, 2026.
Interior Design | Real Estate's engagement rate is 0.17%, calculated from average likes and comments per post relative to followers. That is below the median of 0.38% for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Interior Design | Real Estate average 3,647 likes and 66 comments.
Interior Design | Real Estate posts less than once a week on average.
Interior Design | Real Estate is registered as a creator account on Instagram and is verified.
Interior Design | Real Estate is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 6,155 posts.
6,155
66
Posts / Week
0.09
Growth Score
3.4 / 100
Follower Ratio
4456.3×
Engagement
0.3%
Yes. Interior Design | Real Estate carries the blue verified badge on Instagram.
A sponsored post from Interior Design | Real Estate is estimated at $7,900 to $15,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
