Followers
4.9M
Following
2K
Total Posts
Engagement Rate
0.03%
Avg Likes
1,457
Avg Comments
Anthropologie is a verified Home & DIY brand based in United States. The account has built 4.9M followers on Instagram. Anthropologie has shared 11,990 posts to date, currently around 9 posts a week. Engagement runs at 0.03%, or about 1,457 likes and 7 comments per post.
Counting 4.9M followers and 11,990 posts, Anthropologie sits in the InstME index as a Home & DIY account.
Benchmarked against 110 Home & DIY accounts with over 1M followers, Anthropologie posts a 0.03% engagement rate that is in the bottom quarter (median: 0.38%).
Followers weigh in with a comment about every 206 likes, an audience that mostly engages through likes.
Recent posting activity averages about 9 posts per week, more than one per day.
With 4.9M followers but only 1,972 accounts followed back, Anthropologie shows the ratio of a well-established account.
Estimated sponsored-post value
$17,000–$32,000
Based on 4.9M followers and a 0.03% engagement rate, a single sponsored post by Anthropologie is worth an estimated $17,000–$32,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Anthropologie | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.38% |
| Average likes | 1,457 | 13,700 |
| Average comments | 7 | 139 |
| Posts per week | 8.62 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Anthropologie | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.81% |
| Average likes | 1,457 | 19,158 |
| Average comments | 7 | 344 |
| Posts per week | 8.62 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
Anthropologie is a verified home & diy brand based in United States on Instagram, with 4.9M followers.
Anthropologie has 4,875,836 followers on Instagram (4.9M) as of Jul 15, 2026.
Anthropologie's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.38%) for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Anthropologie average 1,457 likes and 7 comments.
Anthropologie posts about 9 times per week on average.
Anthropologie is registered as a business account on Instagram and is verified.
Anthropologie is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 11,990 posts.
Anthropologie's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
11,990
7
Posts / Week
8.62
Growth Score
0.6 / 100
Follower Ratio
2472.5×
Engagement
1.11%
Yes. Anthropologie carries the blue verified badge on Instagram.
A sponsored post from Anthropologie is estimated at $17,000 to $32,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
