PR, strategy & curated experiences for lifestyle brands. A PR-driven vision. Since 2011. Sister of @taocreators & @taobe___
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14.2K
Following
3.7K
Total Posts
Engagement Rate
1.04%
Avg Likes
123
Avg Comments
TAO, Public Relations is a Lifestyle brand based in Brazil, with 14.2K followers on Instagram. The account posts mainly around lifestyle and fashion topics. The account has published 3,354 posts, currently around 1 post a week. Engagement runs at 1.04%, or about 123 likes and 25 comments per post.
On Instagram, Taopr runs a Lifestyle account that has published 3,354 posts and gathered 14.2K followers.
Taopr has an engagement rate of 1.04%, which is below the median of 3.25% for Lifestyle accounts with 10K–100K followers, based on 1,602 accounts in the InstME index.
The like-to-comment split is roughly 5 to one, indicating an unusually discussion-heavy audience.
On average, Taopr's video content earns 605 views.
Taopr keeps a posting cadence of about one post per week.
Estimated sponsored-post value
$52–$96
Based on 14.2K followers and a 1.04% engagement rate, a single sponsored post by Taopr is worth an estimated $52–$96. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in Brazil, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Secondary: Fashion
| Metric | Taopr | Cohort median |
|---|---|---|
| Engagement rate | 1.04% | 3.25% |
| Average likes | 123 | 875 |
| Average comments | 25 | 33 |
| Posts per week | 1.04 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Taopr | Cohort median |
|---|---|---|
| Engagement rate | 1.04% | 2.6% |
| Average likes | 123 | 487 |
| Average comments | 25 | 33 |
| Posts per week | 1.04 | 0.24 |
Median values from 31 Lifestyle accounts in Brazil with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
TAO, Public Relations is a lifestyle brand based in Brazil on Instagram, with 14.2K followers.
TAO, Public Relations posts on Instagram as @taopr.
TAO, Public Relations has 14,160 followers on Instagram (14.2K) as of Jul 12, 2026.
TAO, Public Relations's engagement rate is 1.04%, calculated from average likes and comments per post relative to followers. That is below the median of 3.25% for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by TAO, Public Relations average 123 likes and 25 comments.
TAO, Public Relations posts about 1 time per week on average.
TAO, Public Relations is registered as a business account on Instagram.
TAO, Public Relations is categorized as a lifestyle and fashion account in the InstME index, based on the profile's bio and Instagram category across 3,354 posts.
3,354
25
Avg Views
605
Posts / Week
1.04
Growth Score
20.8 / 100
Engagement
8.36%
TAO, Public Relations's profile places the account in Brazil. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from TAO, Public Relations is estimated at $52 to $96. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
