Welcome to the 🌎 of @Superdrug PR! 💕 Behind the scenes of all things Health & Beauty💄 Home of #superdrugspotlight ⭐️
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42.2K
Following
2.3K
Total Posts
Engagement Rate
0.9%
Avg Likes
339
Avg Comments
Superdrug PR runs a Beauty brand account with 42.2K followers on Instagram. Content spans beauty and home & diy. To date Superdrug PR has posted 685 times, currently less than one post a week. Engagement runs at 0.9%, or about 339 likes and 39 comments per post.
Superdrugpr is a Beauty account whose 685 posts have grown a following of 42.2K on Instagram.
Benchmarked against 5,414 Beauty accounts with 10K–100K followers, Superdrugpr posts a 0.9% engagement rate that is above the median of 0.57%.
Followers weigh in with a comment about every 9 likes, an unusually discussion-heavy audience.
Superdrugpr maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$150–$270
Based on 42.2K followers and a 0.9% engagement rate, a single sponsored post by Superdrugpr is worth an estimated $150–$270. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Home & DIY
| Metric | Superdrugpr | Cohort median |
|---|---|---|
| Engagement rate | 0.9% | 0.57% |
| Average likes | 339 | 134 |
| Average comments | 39 | 12 |
| Posts per week | 0.3 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Superdrug PR is a beauty brand on Instagram, with 42.2K followers.
Superdrug PR posts on Instagram as @superdrugpr.
Superdrug PR has 42,223 followers on Instagram (42.2K) as of Aug 11, 2026.
Superdrug PR's engagement rate is 0.9%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Superdrug PR average 339 likes and 39 comments.
Superdrug PR posts less than once a week on average.
Superdrug PR is registered as a business account on Instagram.
Superdrug PR is categorized as a beauty and home & diy account in the InstME index, based on the profile's bio and Instagram category across 685 posts.
A sponsored post from Superdrug PR is estimated at $150 to $270. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
685
39
Posts / Week
0.3
Growth Score
18 / 100
Follower Ratio
18.4×
Engagement
1.59%
