@beautyandtheboutique
Explore Cosmetics BrandsFollowers
126K
Following
854
Total Posts
Engagement Rate
0.06%
Avg Likes
50
Avg Comments
Katie | Makeup Artist | Founder of Beauty and the Boutique 💄 is a verified Beauty brand, with 126K followers on Instagram. The account posts mainly around beauty and art topics. The account has published 1,210 posts, currently less than one post a week. Posts average 50 likes and 28 comments, an engagement rate of 0.06%.
Tracked in the InstME index, Beautyandtheboutique is a Beauty account with 126K followers and a back catalogue of 1,210 posts.
Beautyandtheboutique records a 0.06% engagement rate, in the bottom quarter (median: 0.47%) for the 1,553 Beauty accounts with 100K–1M followers tracked in the InstME index.
The audience comments once per 2 likes on average, an unusually discussion-heavy audience.
Beautyandtheboutique currently publishes less than one post per week.
InstME estimates 20% of Beautyandtheboutique's followers are low-quality or inactive, for an audience-quality score of 76/100, a solid result.
Beautyandtheboutique keeps its following list short (854) relative to 126K followers, as established creators and brands tend to.
Estimated sponsored-post value
$440–$820
Based on 126K followers and a 0.06% engagement rate, a single sponsored post by Beautyandtheboutique is worth an estimated $440–$820. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Beautyandtheboutique | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.47% |
| Average likes | 50 | 1,059 |
| Average comments | 28 | 46 |
| Posts per week | 0.32 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Katie | Makeup Artist | Founder of Beauty and the Boutique 💄 is a verified beauty brand on Instagram, with 126K followers.
Katie | Makeup Artist | Founder of Beauty and the Boutique 💄 posts on Instagram as @beautyandtheboutique.
Katie | Makeup Artist | Founder of Beauty and the Boutique 💄 has 126,009 followers on Instagram (126K) as of Jul 15, 2026.
Katie | Makeup Artist | Founder of Beauty and the Boutique 💄's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.47%) for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Katie | Makeup Artist | Founder of Beauty and the Boutique 💄 average 50 likes and 28 comments.
Katie | Makeup Artist | Founder of Beauty and the Boutique 💄 posts less than once a week on average.
1,210
28
Posts / Week
0.32
Growth Score
1.2 / 100
ER Rank
8th
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Art
Engagement
30.98%
InstME's audience-quality analysis estimates about 20% of Katie | Makeup Artist | Founder of Beauty and the Boutique 💄's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Katie | Makeup Artist | Founder of Beauty and the Boutique 💄 is registered as a business account on Instagram and is verified.
Katie | Makeup Artist | Founder of Beauty and the Boutique 💄 is categorized as a beauty and art account in the InstME index, based on the profile's bio and Instagram category across 1,210 posts.
Yes. Katie | Makeup Artist | Founder of Beauty and the Boutique 💄 carries the blue verified badge on Instagram.
A sponsored post from Katie | Makeup Artist | Founder of Beauty and the Boutique 💄 is estimated at $440 to $820. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
