writer • mom-ish • ADHD chic oversharing & (occasional) travel & intrusive thoughts 📲: @betchesmoms ✍️: @cosmopolitan @scarymommy + more ↓ bc ur nosy
Outreach This Creator For FreeOn Instagram, Rachel Varina is a Travel brand with an audience of 5.4K. The account posts mainly around travel and parenting topics. Rachel Varina has shared 815 posts to date, currently less than one post a week. Posts average 201,923 likes and 1,453 comments, an engagement rate of 100%.
Rachelvarina operates a Travel account on Instagram, pairing 5.4K followers with 815 posts.
Against 2,015 Travel accounts with 1K–10K followers in the InstME index, Rachelvarina's 100% engagement rate lands in the top quarter (median: 4.16%).
The audience comments once per 139 likes on average, an audience that mostly engages through likes.
Over recent weeks, Rachelvarina has published less than one post per week.
Estimated sponsored-post value
$76–$140
Based on 5.4K followers and a 100% engagement rate, a single sponsored post by Rachelvarina is worth an estimated $76–$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Parenting
| Metric | Rachelvarina | Cohort median |
|---|---|---|
| Engagement rate | 100% | 4.16% |
| Average likes | 201,923 | 110 |
| Average comments | 1,453 | 10 |
| Posts per week | 0.31 | 0.31 |
Median values from 2,015 Travel accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 13, 2026
Rachel Varina is a travel brand on Instagram, with 5.4K followers.
Rachel Varina posts on Instagram as @rachelvarina.
Rachel Varina has 5,443 followers on Instagram (5.4K) as of Sep 13, 2026.
Rachel Varina's engagement rate is 100%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 4.16%) for Travel accounts with 1K–10K followers in the InstME index.
Posts by Rachel Varina average 201,923 likes and 1,453 comments.
Rachel Varina posts less than once a week on average.
Rachel Varina is registered as a business account on Instagram.
Rachel Varina is categorized as a travel and parenting account in the InstME index, based on the profile's bio and Instagram category across 815 posts.
A sponsored post from Rachel Varina is estimated at $76 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
815
Avg Comments
1,453
16.2K
Engagement
2.84%
