Defining timeless style since 1967 . Experience the World of Ralph Lauren: @RalphLauren
Followers
10.4M
Following
9
Total Posts
Engagement Rate
0.51%
Avg Likes
52,035
Avg Comments
On Instagram, Polo Ralph Lauren is a verified Fashion brand based in United States with an audience of 10.4M. The account posts mainly around fashion and home & diy topics. To date Polo Ralph Lauren has posted 8,480 times, currently around 21 posts a week. Engagement runs at 0.51%, or about 52,035 likes and 485 comments per post.
Tracked in the InstME index, Poloralphlauren is a Fashion account with 10.4M followers and a back catalogue of 8,480 posts.
Against 424 Fashion accounts with over 1M followers in the InstME index, Poloralphlauren's 0.51% engagement rate lands in line with the median of 0.52%.
For roughly every 107 likes there is one comment, an audience that mostly engages through likes.
Over recent weeks, Poloralphlauren has published about 21 posts per week, more than one per day.
Poloralphlauren keeps its following list short (9) relative to 10.4M followers, as established creators and brands tend to.
Estimated sponsored-post value
$36,000–$67,000
Based on 10.4M followers and a 0.51% engagement rate, a single sponsored post by Poloralphlauren is worth an estimated $36,000–$67,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Home & DIY
| Metric | Poloralphlauren | Cohort median |
|---|---|---|
| Engagement rate | 0.51% | 0.52% |
| Average likes | 52,035 | 9,959 |
| Average comments | 485 | 187 |
| Posts per week | 20.7 | 1.86 |
Median values from 424 Fashion accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Poloralphlauren | Cohort median |
|---|---|---|
| Engagement rate | 0.51% | 0.73% |
| Average likes | 52,035 | 15,489 |
| Average comments | 485 | 270 |
| Posts per week | 20.7 | 4.17 |
Median values from 71 Fashion accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Polo Ralph Lauren is a verified fashion brand based in United States on Instagram, with 10.4M followers.
Polo Ralph Lauren posts on Instagram as @poloralphlauren.
Polo Ralph Lauren has 10,352,693 followers on Instagram (10.4M) as of Jul 15, 2026.
Polo Ralph Lauren's engagement rate is 0.51%, calculated from average likes and comments per post relative to followers. That is in line with the median of 0.52% for Fashion accounts with over 1M followers in the InstME index.
Posts by Polo Ralph Lauren average 52,035 likes and 485 comments.
Polo Ralph Lauren posts about 21 times per week on average.
Polo Ralph Lauren is registered as a business account on Instagram and is verified.
Polo Ralph Lauren is categorized as a fashion and home & diy account in the InstME index, based on the profile's bio and Instagram category across 8,480 posts.
8,480
485
Posts / Week
20.7
Growth Score
10.2 / 100
Follower Ratio
1150299.2×
Engagement
0.03%
Polo Ralph Lauren's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Polo Ralph Lauren carries the blue verified badge on Instagram.
A sponsored post from Polo Ralph Lauren is estimated at $36,000 to $67,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
