On Instagram, Kylie is a verified Instagram creator with an audience of 381.1M. To date Kylie has posted 7,391 times, currently around 2 posts a week. Posts average 2,367,332 likes and 6,919 comments, an engagement rate of 0.62%.
Kyliejenner operates a creator account on Instagram, pairing 381.1M followers with 7,391 posts.
Typical engagement for Kyliejenner runs to 2,367,332 likes and 6,919 comments a post, one interaction per 160 followers.
The audience comments once per 342 likes on average, an audience that mostly engages through likes.
In recent weeks Kyliejenner has kept to about 2 posts per week.
Kyliejenner keeps its following list short (144) relative to 381.1M followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,300,000–$2,500,000
Based on 381.1M followers and a 0.62% engagement rate, a single sponsored post by Kyliejenner is worth an estimated $1,300,000–$2,500,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Kyliejenner | Cohort median |
|---|---|---|
| Engagement rate | 0.62% | 1.02% |
| Average likes | 2,367,332 | 25,711 |
| Average comments | 6,919 | 376 |
| Posts per week | 2.1 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 15, 2026
Kylie is a verified Instagram creator on Instagram, with 381.1M followers.
Kylie posts on Instagram as @kyliejenner.
Kylie has 381,053,783 followers on Instagram (381.1M) as of Sep 15, 2026.
Kylie's engagement rate is 0.62%, calculated from average likes and comments per post relative to followers.
Posts by Kylie average 2,367,332 likes and 6,919 comments.
Kylie posts about 2 times per week on average.
Kylie is registered as a creator account on Instagram and is verified.
Yes. Kylie carries the blue verified badge on Instagram.
A sponsored post from Kylie is estimated at $1,300,000 to $2,500,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
7,391
Avg Comments
6,919
Engagement
0.44%