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Followers
1.7M
Following
183
Total Posts
Engagement Rate
0.23%
Avg Likes
3,746
Avg Comments
KLM Royal Dutch Airlines is a verified Airline Company brand, with 1.7M followers on Instagram. To date KLM Royal Dutch Airlines has posted 2,878 times, currently around 5 posts a week. Posts average 3,746 likes and 74 comments, an engagement rate of 0.23%.
Tracked in the InstME index, Klm is an Airline Company account with 1.7M followers and a back catalogue of 2,878 posts.
Posts by Klm tend to gather 3,746 likes and 74 comments, about one interaction per 438 followers.
At one comment per 51 likes, the ratio points to a healthy amount of conversation.
Over recent weeks, Klm has published about 5 posts per week.
InstME's audience-quality checks score Klm at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Klm keeps its following list short (183) relative to 1.7M followers, as established creators and brands tend to.
Estimated sponsored-post value
$5,900–$11,000
Based on 1.7M followers and a 0.23% engagement rate, a single sponsored post by Klm is worth an estimated $5,900–$11,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Airline Company
| Metric | Klm | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 1.02% |
| Average likes | 3,746 | 25,711 |
| Average comments | 74 | 376 |
| Posts per week | 5.14 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
KLM Royal Dutch Airlines is a verified airline company brand on Instagram, with 1.7M followers.
KLM Royal Dutch Airlines posts on Instagram as @klm.
KLM Royal Dutch Airlines has 1,673,918 followers on Instagram (1.7M) as of Jul 9, 2026.
KLM Royal Dutch Airlines's engagement rate is 0.23%, calculated from average likes and comments per post relative to followers.
Posts by KLM Royal Dutch Airlines average 3,746 likes and 74 comments.
KLM Royal Dutch Airlines posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 0% of KLM Royal Dutch Airlines's followers are low-quality or inactive, giving an audience-quality score of 100/100.
KLM Royal Dutch Airlines is registered as a business account on Instagram and is verified.
2,878
74
Posts / Week
5.14
Growth Score
4.6 / 100
Audience Score
100 / 100
Engagement
0.31%
KLM Royal Dutch Airlines is categorized as an airline company account in the InstME index, based on the profile's bio and Instagram category across 2,878 posts.
Yes. KLM Royal Dutch Airlines carries the blue verified badge on Instagram.
A sponsored post from KLM Royal Dutch Airlines is estimated at $5,900 to $11,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
