Connecting the world. All it takes is a Yes. ✈️ Fleet | 💺 Onboard | 🎥 Crew | 🌍 Destinations Explore the world with us.👇
Followers
1.7M
Following
27
Total Posts
Engagement Rate
0.36%
Avg Likes
5,331
Avg Comments
Reaching 1.7M followers on Instagram, Lufthansa is a verified Travel brand. Its posts sit across travel and tech. To date Lufthansa has posted 862 times, currently less than one post a week. Engagement runs at 0.36%, or about 5,331 likes and 645 comments per post.
Lufthansa shows up in the InstME index as a Travel account, 1.7M followers, 862 posts.
Lufthansa has an engagement rate of 0.36%, which is below the median of 0.74% for Travel accounts with over 1M followers, based on 165 accounts in the InstME index.
At one comment per 8 likes, the ratio points to an unusually discussion-heavy audience.
Over recent weeks, Lufthansa has published less than one post per week.
Lufthansa follows only 27 accounts while being followed by 1.7M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$5,900–$11,000
Based on 1.7M followers and a 0.36% engagement rate, a single sponsored post by Lufthansa is worth an estimated $5,900–$11,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Tech
| Metric | Lufthansa | Cohort median |
|---|---|---|
| Engagement rate | 0.36% | 0.74% |
| Average likes | 5,331 | 15,822 |
| Average comments | 645 | 167 |
| Posts per week | 0.33 | 1.04 |
Median values from 165 Travel accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Lufthansa is a verified travel brand on Instagram, with 1.7M followers.
Lufthansa has 1,673,337 followers on Instagram (1.7M) as of Jul 10, 2026.
Lufthansa's engagement rate is 0.36%, calculated from average likes and comments per post relative to followers. That is below the median of 0.74% for Travel accounts with over 1M followers in the InstME index.
Posts by Lufthansa average 5,331 likes and 645 comments.
Lufthansa posts less than once a week on average.
Lufthansa is registered as a business account on Instagram and is verified.
Lufthansa is categorized as a travel and tech account in the InstME index, based on the profile's bio and Instagram category across 862 posts.
Yes. Lufthansa carries the blue verified badge on Instagram.
A sponsored post from Lufthansa is estimated at $5,900 to $11,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
862
645
Posts / Week
0.33
Growth Score
7.2 / 100
Follower Ratio
61975.4×
2.9M
Engagement
0.17%
