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1.2M
Following
66
Total Posts
Engagement Rate
1.18%
Avg Likes
13,563
Avg Comments
Kitkat is a verified business account, with 1.2M followers on Instagram. To date Kitkat has posted 1,279 times, currently less than one post a week. Engagement runs at 1.18%, or about 13,563 likes and 320 comments per post.
Kitkat operates a business account on Instagram, pairing 1.2M followers with 1,279 posts.
A post from Kitkat usually lands 13,563 likes and 320 comments, near one interaction for every 85 followers.
The like-to-comment split is roughly 42 to one, indicating a healthy amount of conversation.
Kitkat currently publishes less than one post per week.
Kitkat keeps its following list short (66) relative to 1.2M followers, as established creators and brands tend to.
Estimated sponsored-post value
$4,800–$9,000
Based on 1.2M followers and a 1.18% engagement rate, a single sponsored post by Kitkat is worth an estimated $4,800–$9,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Kitkat | Cohort median |
|---|---|---|
| Engagement rate | 1.18% | 1.02% |
| Average likes | 13,563 | 25,711 |
| Average comments | 320 | 376 |
| Posts per week | 0.31 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Kitkat is a verified Instagram brand on Instagram, with 1.2M followers.
Kitkat has 1,174,175 followers on Instagram (1.2M) as of Jul 15, 2026.
Kitkat's engagement rate is 1.18%, calculated from average likes and comments per post relative to followers.
Posts by Kitkat average 13,563 likes and 320 comments.
Kitkat posts less than once a week on average.
Kitkat is registered as a business account on Instagram and is verified.
Yes. Kitkat carries the blue verified badge on Instagram.
A sponsored post from Kitkat is estimated at $4,800 to $9,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,279
320
Posts / Week
0.31
Growth Score
23.6 / 100
Follower Ratio
17790.5×
Engagement
12.64%
