Restaurants, reviews, and top eats from the newsroom. •Link in bio for the top stories.
On Instagram, Insider Food is a verified Food brand with an audience of 3.2M. The account has published 4,526 posts, currently around 12 posts a week. Posts average 908 likes and 17 comments, an engagement rate of 0.03%.
On Instagram, Insiderfood runs a Food account that has published 4,526 posts and gathered 3.2M followers.
Insiderfood has an engagement rate of 0.03%, which is in the bottom quarter (median: 0.98%) for Food accounts with over 1M followers, based on 352 accounts in the InstME index.
At one comment per 55 likes, the ratio points to a healthy amount of conversation.
In recent weeks Insiderfood has kept to about 12 posts per week, more than one per day.
Insiderfood follows only 18 accounts while being followed by 3.2M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$11,000–$21,000
Based on 3.2M followers and a 0.03% engagement rate, a single sponsored post by Insiderfood is worth an estimated $11,000–$21,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Insiderfood | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.98% |
| Average likes | 908 | 18,542 |
| Average comments | 17 | 332 |
| Posts per week | 11.83 | 0.78 |
Median values from 352 Food accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 9, 2026
Insider Food is a verified food brand on Instagram, with 3.2M followers.
Insider Food posts on Instagram as @insiderfood.
Insider Food has 3,177,962 followers on Instagram (3.2M) as of Sep 9, 2026.
Insider Food's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.98%) for Food accounts with over 1M followers in the InstME index.
Posts by Insider Food average 908 likes and 17 comments.
Insider Food posts about 12 times per week on average.
Insider Food is registered as a business account on Instagram and is verified.
Insider Food is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 4,526 posts.
Yes. Insider Food carries the blue verified badge on Instagram.
Avg Comments
17
4.7M
Engagement
0.68%
A sponsored post from Insider Food is estimated at $11,000 to $21,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
