Kway runs a verified Food creator account with 4.9M followers on Instagram. Content spans food and comedy. To date Kway has posted 1,803 times, currently less than one post a week. Posts average 136,625 likes and 8,595 comments, an engagement rate of 2.96%.
Counting 4.9M followers and 1,803 posts, Blameitonkway sits in the InstME index as a Food account.
Compared with 352 other Food accounts with over 1M followers in the InstME index, Blameitonkway's 2.96% engagement rate is in the top quarter (median: 0.98%).
The comment-to-like ratio works out to one comment per 16 likes, pointing to an unusually discussion-heavy audience.
Each video from Blameitonkway averages 2M views, near 40% of its followers.
Blameitonkway maintains a rhythm of less than one post per week.
With 4.9M followers but only 2,318 accounts followed back, Blameitonkway shows the ratio of a well-established account.
Estimated sponsored-post value
$51,000–$94,000
Based on 4.9M followers and a 2.96% engagement rate, a single sponsored post by Blameitonkway is worth an estimated $51,000–$94,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Comedy
| Metric | Blameitonkway | Cohort median |
|---|---|---|
| Engagement rate | 2.96% | 0.98% |
| Average likes | 136,625 | 18,542 |
| Average comments | 8,595 | 332 |
| Posts per week | 0.04 | 0.78 |
Median values from 352 Food accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 13, 2026
Kway is a verified food creator on Instagram, with 4.9M followers.
Kway posts on Instagram as @blameitonkway.
Kway has 4,899,738 followers on Instagram (4.9M) as of Sep 13, 2026.
Kway's engagement rate is 2.96%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.98%) for Food accounts with over 1M followers in the InstME index.
Posts by Kway average 136,625 likes and 8,595 comments.
Kway posts less than once a week on average.
Kway is registered as a creator account on Instagram and is verified.
Kway is categorized as a food and comedy account in the InstME index, based on the profile's bio and Instagram category across 1,803 posts.
Total Posts
1,803
Avg Comments
8,595
5.1M
Engagement
0.38%
Yes. Kway carries the blue verified badge on Instagram.
A sponsored post from Kway is estimated at $51,000 to $94,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.