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10.7M
Following
4.2K
Total Posts
Engagement Rate
0.57%
Avg Likes
59,933
Avg Comments
Jamie Oliver is a verified Food creator. The account has built 10.7M followers on Instagram. Content spans food and parenting. Jamie Oliver has shared 11,451 posts to date, currently less than one post a week. Posts average 59,933 likes and 697 comments, an engagement rate of 0.57%.
Counting 10.7M followers and 11,451 posts, Jamieoliver sits in the InstME index as a Food account.
Compared with 352 other Food accounts with over 1M followers in the InstME index, Jamieoliver's 0.57% engagement rate is below the median of 0.98%.
Comments arrive at about one per 86 likes, a sign of an audience that mostly engages through likes.
Jamieoliver maintains a rhythm of less than one post per week.
With 10.7M followers but only 4,249 accounts followed back, Jamieoliver shows the ratio of a well-established account.
Estimated sponsored-post value
$38,000–$70,000
Based on 10.7M followers and a 0.57% engagement rate, a single sponsored post by Jamieoliver is worth an estimated $38,000–$70,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Parenting
| Metric | Jamieoliver | Cohort median |
|---|---|---|
| Engagement rate | 0.57% | 0.98% |
| Average likes | 59,933 | 18,542 |
| Average comments | 697 | 332 |
| Posts per week | 0.28 | 0.78 |
Median values from 352 Food accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Jamie Oliver is a verified food creator on Instagram, with 10.7M followers.
Jamie Oliver posts on Instagram as @jamieoliver.
Jamie Oliver has 10,715,010 followers on Instagram (10.7M) as of Apr 24, 2026.
Jamie Oliver's engagement rate is 0.57%, calculated from average likes and comments per post relative to followers. That is below the median of 0.98% for Food accounts with over 1M followers in the InstME index.
Posts by Jamie Oliver average 59,933 likes and 697 comments.
Jamie Oliver posts less than once a week on average.
Jamie Oliver is registered as a creator account on Instagram and is verified.
Jamie Oliver is categorized as a food and parenting account in the InstME index, based on the profile's bio and Instagram category across 11,451 posts.
Yes. Jamie Oliver carries the blue verified badge on Instagram.
11,451
697
Posts / Week
0.28
Growth Score
11.4 / 100
Follower Ratio
2521.8×
Engagement
9.6%
A sponsored post from Jamie Oliver is estimated at $38,000 to $70,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.