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Followers
83.6K
Following
6.5K
Total Posts
Engagement Rate
0.12%
Avg Likes
68
Avg Comments
BECK is a verified Beauty creator on Instagram, tracked in the InstME index with 83.6K followers. Its posts sit across beauty and music. The account has published 2,855 posts, currently less than one post a week. Engagement runs at 0.12%, or about 68 likes and 34 comments per post.
Counting 83.6K followers and 2,855 posts, Itsmadebybeck sits in the InstME index as a Beauty account.
Compared with 5,414 other Beauty accounts with 10K–100K followers in the InstME index, Itsmadebybeck's 0.12% engagement rate is in the bottom quarter (median: 0.57%).
The comment-to-like ratio works out to one comment per 2 likes, pointing to an unusually discussion-heavy audience.
Posting frequency for Itsmadebybeck sits at less than one post per week.
On audience quality, Itsmadebybeck lands at 64/100, an estimated 30% of followers read as low-quality or inactive, a solid result.
Estimated sponsored-post value
$290–$540
Based on 83.6K followers and a 0.12% engagement rate, a single sponsored post by Itsmadebybeck is worth an estimated $290–$540. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Itsmadebybeck | Cohort median |
|---|---|---|
| Engagement rate | 0.12% | 0.57% |
| Average likes | 68 | 134 |
| Average comments | 34 | 12 |
| Posts per week | 0.13 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
BECK is a verified beauty creator on Instagram, with 83.6K followers.
BECK posts on Instagram as @itsmadebybeck.
BECK has 83,570 followers on Instagram (83.6K) as of Jul 12, 2026.
BECK's engagement rate is 0.12%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by BECK average 68 likes and 34 comments.
BECK posts less than once a week on average.
InstME's audience-quality analysis estimates about 30% of BECK's followers are low-quality or inactive, giving an audience-quality score of 64/100.
BECK is registered as a creator account on Instagram and is verified.
BECK is categorized as a beauty and music account in the InstME index, based on the profile's bio and Instagram category across 2,855 posts.
2,855
34
Posts / Week
0.13
Growth Score
2.4 / 100
ER Rank
11th
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Music
Engagement
0.24%
Yes. BECK carries the blue verified badge on Instagram.
A sponsored post from BECK is estimated at $290 to $540. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.