Leading the beauty industry with the largest selection of professional salon brands. Tag your photos #armstrongmccall for a chance to be featured.
Outreach This Creator For FreeReaching 247.6K followers on Instagram, Armstrong McCall Official is a Beauty brand. Content spans beauty and photography. The account has published 3,572 posts, currently around 14 posts a week. Typical posts draw 4,137 likes and 25 comments, putting engagement at 1.68%.
On Instagram, Armstrongmccallofficial runs a Beauty account that has published 3,572 posts and gathered 247.6K followers.
Armstrongmccallofficial has an engagement rate of 1.68%, which is above the median of 0.47% for Beauty accounts with 100K–1M followers, based on 1,553 accounts in the InstME index.
The like-to-comment split is roughly 163 to one, indicating an audience that mostly engages through likes.
Video posts from Armstrongmccallofficial average 75.3K views, about 30% follower reach per post.
Armstrongmccallofficial currently publishes about 14 posts per week, more than one per day.
InstME estimates 5% of Armstrongmccallofficial's followers are low-quality or inactive, for an audience-quality score of 94/100, a strong signal of genuine reach.
Armstrongmccallofficial follows only 1,057 accounts while being followed by 247.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,500–$2,700
Based on 247.6K followers and a 1.68% engagement rate, a single sponsored post by Armstrongmccallofficial is worth an estimated $1,500–$2,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Armstrongmccallofficial | Cohort median |
|---|---|---|
| Engagement rate | 1.68% | 0.47% |
| Average likes | 4,137 | 1,059 |
| Average comments | 25 | 46 |
| Posts per week | 14.29 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Armstrong McCall Official is a beauty brand on Instagram, with 247.6K followers.
Armstrong McCall Official posts on Instagram as @armstrongmccallofficial.
Armstrong McCall Official has 247,568 followers on Instagram (247.6K) as of Apr 24, 2026.
Armstrong McCall Official's engagement rate is 1.68%, calculated from average likes and comments per post relative to followers. That is above the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Armstrong McCall Official average 4,137 likes and 25 comments.
Armstrong McCall Official posts about 14 times per week on average.
InstME's audience-quality analysis estimates about 5% of Armstrong McCall Official's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Armstrong McCall Official is registered as a business account on Instagram.
Total Posts
3,572
Avg Comments
25
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Photography
Engagement
0.05%
Armstrong McCall Official is categorized as a beauty and photography account in the InstME index, based on the profile's bio and Instagram category across 3,572 posts.
A sponsored post from Armstrong McCall Official is estimated at $1,500 to $2,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
