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Outreach This Creator For FreeOn Instagram, House of Colour® USA is a Beauty brand based in United States with an audience of 37.3K. Content spans beauty and fashion. The account has published 1,182 posts, currently around 6 posts a week. Engagement runs at 1.86%, or about 246 likes and 449 comments per post.
On Instagram, Houseofcolourusa runs a Beauty account that has published 1,182 posts and gathered 37.3K followers.
Houseofcolourusa has an engagement rate of 1.86%, which is above the median of 0.57% for Beauty accounts with 10K–100K followers, based on 5,414 accounts in the InstME index.
On average, Houseofcolourusa's video content earns 82 views.
Over recent weeks, Houseofcolourusa has published about 6 posts per week.
InstME estimates 5% of Houseofcolourusa's followers are low-quality or inactive, for an audience-quality score of 94/100, a strong signal of genuine reach.
Estimated sponsored-post value
$240–$450
Based on 37.3K followers and a 1.86% engagement rate, a single sponsored post by Houseofcolourusa is worth an estimated $240–$450. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Houseofcolourusa | Cohort median |
|---|---|---|
| Engagement rate | 1.86% | 0.57% |
| Average likes | 246 | 134 |
| Average comments | 449 | 12 |
| Posts per week | 5.6 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Houseofcolourusa | Cohort median |
|---|---|---|
| Engagement rate | 1.86% | 0.51% |
| Average likes | 246 | 91 |
| Average comments | 449 | 10 |
| Posts per week | 5.6 | 0.44 |
Median values from 1,005 Beauty accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
House of Colour® USA is a beauty brand based in United States on Instagram, with 37.3K followers.
House of Colour® USA posts on Instagram as @houseofcolourusa.
House of Colour® USA has 37,325 followers on Instagram (37.3K) as of Apr 5, 2026.
House of Colour® USA's engagement rate is 1.86%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by House of Colour® USA average 246 likes and 449 comments.
House of Colour® USA posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 5% of House of Colour® USA's followers are low-quality or inactive, giving an audience-quality score of 94/100.
House of Colour® USA is registered as a business account on Instagram.
Total Posts
1,182
Avg Comments
449
Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Fashion
Engagement
0.01%
House of Colour® USA is categorized as a beauty and fashion account in the InstME index, based on the profile's bio and Instagram category across 1,182 posts.
House of Colour® USA's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from House of Colour® USA is estimated at $240 to $450. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
