FLOWER Beauty by Drew runs a verified Beauty brand account with 563.3K followers on Instagram. Content spans beauty and health. The account has published 3,769 posts, currently around 1 post a week. Typical posts draw 358 likes and 46 comments, putting engagement at 0.07%.
As a Beauty account, Flowerbeauty reaches 563.3K followers on Instagram across 3,769 published posts.
Flowerbeauty's 0.07% engagement rate is in the bottom quarter (median: 0.47%) among Beauty accounts with 100K–1M followers, measured across 1,553 accounts in the InstME index.
One comment lands for every 8 likes, which reads as an unusually discussion-heavy audience.
Lately Flowerbeauty has been publishing about one post per week.
The account follows just 996 others against 563.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$2,000–$3,700
Based on 563.3K followers and a 0.07% engagement rate, a single sponsored post by Flowerbeauty is worth an estimated $2,000–$3,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
| Metric | Flowerbeauty | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.47% |
| Average likes | 358 | 1,059 |
| Average comments | 46 | 46 |
| Posts per week | 1.39 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 13, 2026
FLOWER Beauty by Drew is a verified beauty brand on Instagram, with 563.3K followers.
FLOWER Beauty by Drew posts on Instagram as @flowerbeauty.
FLOWER Beauty by Drew has 563,289 followers on Instagram (563.3K) as of Sep 13, 2026.
FLOWER Beauty by Drew's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.47%) for Beauty accounts with 100K–1M followers in the InstME index.
Posts by FLOWER Beauty by Drew average 358 likes and 46 comments.
FLOWER Beauty by Drew posts about 1 time per week on average.
FLOWER Beauty by Drew is registered as a business account on Instagram and is verified.
Founded by @drewbarrymore Crush-worthy cosmetics without compromise, at a price you'll love. 💕 100% Cruelty-Free.
Outreach This Creator For FreeTotal Posts
3,769
Avg Comments
46
1.6M
Engagement
0.48%
FLOWER Beauty by Drew is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 3,769 posts.
Yes. FLOWER Beauty by Drew carries the blue verified badge on Instagram.
A sponsored post from FLOWER Beauty by Drew is estimated at $2,000 to $3,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
