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Outreach This Creator For FreeCult Beauty is a verified Beauty brand, with 1.6M followers on Instagram. To date Cult Beauty has posted 11,058 times, currently around 6 posts a week. Engagement runs at 0.02%, or about 324 likes and 7 comments per post.
Cultbeauty shows up in the InstME index as a Beauty account, 1.6M followers, 11,058 posts.
For Beauty accounts with over 1M followers, Cultbeauty's 0.02% engagement rate is in the bottom quarter (median: 0.32%), a read from 361 accounts in the InstME index.
The like-to-comment split is roughly 46 to one, indicating a healthy amount of conversation.
Cultbeauty keeps a posting cadence of about 6 posts per week.
Cultbeauty follows only 2,591 accounts while being followed by 1.6M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$5,700–$10,000
Based on 1.6M followers and a 0.02% engagement rate, a single sponsored post by Cultbeauty is worth an estimated $5,700–$10,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Cultbeauty | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 0.32% |
| Average likes | 324 | 6,917 |
| Average comments | 7 | 196 |
| Posts per week | 6.02 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Cult Beauty is a verified beauty brand on Instagram, with 1.6M followers.
Cult Beauty posts on Instagram as @cultbeauty.
Cult Beauty has 1,614,767 followers on Instagram (1.6M) as of Jul 15, 2026.
Cult Beauty's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.32%) for Beauty accounts with over 1M followers in the InstME index.
Posts by Cult Beauty average 324 likes and 7 comments.
Cult Beauty posts about 6 times per week on average.
Cult Beauty is registered as a business account on Instagram and is verified.
Cult Beauty is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 11,058 posts.
Yes. Cult Beauty carries the blue verified badge on Instagram.
Total Posts
11,058
Avg Comments
7
Engagement
0.02%
A sponsored post from Cult Beauty is estimated at $5,700 to $10,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.