As Seen in Vogue✨✨ No 1 Brand for Quality and Innovative Beauty Products 💄 Shop in Africa @shopdidibeautyco #dididiva
Outreach This Creator For FreeFollowers
73.2K
Following
1K
Total Posts
Engagement Rate
0.07%
Avg Likes
41
Avg Comments
Didi Beauty Co. is a Beauty creator, with 73.2K followers on Instagram. Content spans beauty and health. To date Didi Beauty Co. has posted 1,188 times, currently less than one post a week. Engagement runs at 0.07%, or about 41 likes and 7 comments per post.
Didibeautyco shows up in the InstME index as a Beauty account, 73.2K followers, 1,188 posts.
Didibeautyco has an engagement rate of 0.07%, which is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers, based on 5,414 accounts in the InstME index.
For roughly every 6 likes there is one comment, an unusually discussion-heavy audience.
Didibeautyco keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$260–$480
Based on 73.2K followers and a 0.07% engagement rate, a single sponsored post by Didibeautyco is worth an estimated $260–$480. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
| Metric | Didibeautyco | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.57% |
| Average likes | 41 | 134 |
| Average comments | 7 | 12 |
| Posts per week | 0.24 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Didi Beauty Co. is a beauty creator on Instagram, with 73.2K followers.
Didi Beauty Co. posts on Instagram as @didibeautyco.
Didi Beauty Co. has 73,188 followers on Instagram (73.2K) as of Jul 16, 2026.
Didi Beauty Co.'s engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Didi Beauty Co. average 41 likes and 7 comments.
Didi Beauty Co. posts less than once a week on average.
Didi Beauty Co. is registered as a creator account on Instagram.
Didi Beauty Co. is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 1,188 posts.
A sponsored post from Didi Beauty Co. is estimated at $260 to $480. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,188
7
Posts / Week
0.24
Growth Score
1.4 / 100
Follower Ratio
70.7×
Engagement
4.2%