Crumb is an independent agency providing unique and exceptional talent for the fashion, advertising and beauty industries. London, UK.
Outreach This Creator For FreeOn Instagram, Crumb Agency is a Fashion brand with an audience of 24.1K. The account posts mainly around fashion and beauty topics. To date Crumb Agency has posted 730 times, currently around 1 post a week. Engagement runs at 0.04%, or about 6 likes and 4 comments per post.
Tracked in the InstME index, Crumbagency is a Fashion account with 24.1K followers and a back catalogue of 730 posts.
Against 7,395 Fashion accounts with 10K–100K followers in the InstME index, Crumbagency's 0.04% engagement rate lands in the bottom quarter (median: 1.09%).
Crumbagency's recent cadence works out to about one post per week.
InstME's checks rate Crumbagency's audience 46/100, flagging roughly 45% as low-quality or inactive, a mixed signal worth reviewing before partnering.
Estimated sponsored-post value
$84–$160
Based on 24.1K followers and a 0.04% engagement rate, a single sponsored post by Crumbagency is worth an estimated $84–$160. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~45% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Crumbagency | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 1.09% |
| Average likes | 6 | 243 |
| Average comments | 4 | 19 |
| Posts per week | 1.47 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Crumb Agency is a fashion brand on Instagram, with 24.1K followers.
Crumb Agency posts on Instagram as @crumbagency.
Crumb Agency has 24,116 followers on Instagram (24.1K) as of Jul 16, 2026.
Crumb Agency's engagement rate is 0.04%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.09%) for Fashion accounts with 10K–100K followers in the InstME index.
Posts by Crumb Agency average 6 likes and 4 comments.
Crumb Agency posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 45% of Crumb Agency's followers are low-quality or inactive, giving an audience-quality score of 46/100.
Crumb Agency is registered as a business account on Instagram.
Crumb Agency is categorized as a fashion and beauty account in the InstME index, based on the profile's bio and Instagram category across 730 posts.
Total Posts
730
Avg Comments
4
Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Beauty
Engagement
1.22%
A sponsored post from Crumb Agency is estimated at $84 to $160. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
