Japan : @rohseoul_jp Seoul Flagship store : @rohseoul.archive Busan store : @rohseoul.busan Gangnam store :
로서울 is a Fashion brand based in Japan. The account has built 72.1K followers on Instagram. 로서울 has shared 813 posts to date, currently around 3 posts a week. Engagement runs at 2.12%, or about 1,532 likes and 0 comments per post.
As a Fashion account, Rohseoul reaches 72.1K followers on Instagram across 813 published posts.
Rohseoul's 2.12% engagement rate is above the median of 1.09% among Fashion accounts with 10K–100K followers, measured across 7,395 accounts in the InstME index.
One comment lands for every 3,648 likes, which reads as an audience that mostly engages through likes.
Rohseoul maintains a rhythm of about 3 posts per week.
Audience-quality analysis puts Rohseoul at 82/100; roughly 15% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 4 others against 72.1K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$540–$990
Based on 72.1K followers and a 2.12% engagement rate, a single sponsored post by Rohseoul is worth an estimated $540–$990. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Rohseoul | Cohort median |
|---|---|---|
| Engagement rate | 2.12% | 1.09% |
| Average likes | 1,532 | 243 |
| Average comments | 0 | 19 |
| Posts per week | 3.01 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Rohseoul | Cohort median |
|---|---|---|
| Engagement rate | 2.12% | 1.65% |
| Average likes | 1,532 | 407 |
| Average comments | 0 | 6 |
| Posts per week | 3.01 | 0.56 |
Median values from 55 Fashion accounts in Japan with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
로서울 is a fashion brand based in Japan on Instagram, with 72.1K followers.
로서울 posts on Instagram as @rohseoul.
로서울 has 72,144 followers on Instagram (72.1K) as of Apr 23, 2026.
로서울's engagement rate is 2.12%, calculated from average likes and comments per post relative to followers. That is above the median of 1.09% for Fashion accounts with 10K–100K followers in the InstME index.
Posts by 로서울 average 1,532 likes and 0 comments.
로서울 posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 15% of 로서울's followers are low-quality or inactive, giving an audience-quality score of 82/100.
로서울 is registered as a business account on Instagram.
Total Posts
813
Avg Comments
0
Predominantly women · mostly 18–34
Typical for Fashion creators in Japan, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Engagement
1.16%
로서울 is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 813 posts.
로서울's profile places the account in Japan. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from 로서울 is estimated at $540 to $990. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.