Japan : @rohseoul_jp Seoul Flagship store : @rohseoul.archive Busan store : @rohseoul.busan Gangnam store : @rohseoul.gangnam
Followers
72.1K
Following
4
Total Posts
Engagement Rate
2.12%
Avg Likes
1,532
Avg Comments
로서울 is a business account based in Japan. The account has built 72.1K followers on Instagram. 로서울 has shared 813 posts to date, currently around 3 posts a week. Engagement runs at 2.12%, or about 1,532 likes and 0 comments per post.
As a business account, Rohseoul reaches 72.1K followers on Instagram across 813 published posts.
Rohseoul posts above the median for its size: a 2.12% engagement rate against accounts with 10K–100K followers in the InstME index.
One comment lands for every 3,648 likes, which reads as an audience that mostly engages through likes.
Rohseoul maintains a rhythm of about 3 posts per week.
Audience-quality analysis puts Rohseoul at 82/100; roughly 15% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 4 others against 72.1K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$540–$990
Based on 72.1K followers and a 2.12% engagement rate, a single sponsored post by Rohseoul is worth an estimated $540–$990. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Rohseoul | Cohort median |
|---|---|---|
| Engagement rate | 2.12% | 1.45% |
| Average likes | 1,532 | 339 |
| Average comments | 0 | 18 |
| Posts per week | 3.01 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Rohseoul | Cohort median |
|---|---|---|
| Engagement rate | 2.12% | 1.14% |
| Average likes | 1,532 | 295 |
| Average comments | 0 | 6 |
| Posts per week | 3.01 | 0.74 |
Median values from 950 accounts in Japan with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
로서울 is a Instagram brand based in Japan on Instagram, with 72.1K followers.
로서울 posts on Instagram as @rohseoul.
로서울 has 72,144 followers on Instagram (72.1K) as of Apr 23, 2026.
로서울's engagement rate is 2.12%, calculated from average likes and comments per post relative to followers.
Posts by 로서울 average 1,532 likes and 0 comments.
로서울 posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 15% of 로서울's followers are low-quality or inactive, giving an audience-quality score of 82/100.
로서울 is registered as a business account on Instagram.
로서울's profile places the account in Japan. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from 로서울 is estimated at $540 to $990. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
813
0
Posts / Week
3.01
Growth Score
42.4 / 100
ER Rank
Top 34%
Engagement
0.61%
