Effortless beauty inspired by @aerin’s travels, memories, heritage and love of florals.
Followers
61.9K
Following
516
Total Posts
Engagement Rate
0.43%
Avg Likes
254
Avg Comments
AERIN Beauty runs a verified Beauty brand account with 61.9K followers on Instagram. Its posts sit across beauty and travel. AERIN Beauty has shared 1,539 posts to date, currently around 8 posts a week. Engagement runs at 0.43%, or about 254 likes and 9 comments per post.
Aerinbeauty has built an audience of 61.9K followers on Instagram over 1,539 posts as a Beauty account.
Aerinbeauty's 0.43% engagement rate is below the median of 0.57% among Beauty accounts with 10K–100K followers, measured across 5,414 accounts in the InstME index.
Followers weigh in with a comment about every 28 likes, a healthy amount of conversation.
Aerinbeauty's videos average 15.4 views per post.
Aerinbeauty's output runs to about 8 posts per week, more than one per day.
The account follows just 516 others against 61.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$220–$400
Based on 61.9K followers and a 0.43% engagement rate, a single sponsored post by Aerinbeauty is worth an estimated $220–$400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Travel
| Metric | Aerinbeauty | Cohort median |
|---|---|---|
| Engagement rate | 0.43% | 0.57% |
| Average likes | 254 | 134 |
| Average comments | 9 | 12 |
| Posts per week | 7.82 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 7, 2026
AERIN Beauty is a verified beauty brand on Instagram, with 61.9K followers.
AERIN Beauty posts on Instagram as @aerinbeauty.
AERIN Beauty has 61,854 followers on Instagram (61.9K) as of Apr 7, 2026.
AERIN Beauty's engagement rate is 0.43%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by AERIN Beauty average 254 likes and 9 comments.
AERIN Beauty posts about 8 times per week on average.
AERIN Beauty is registered as a business account on Instagram and is verified.
AERIN Beauty is categorized as a beauty and travel account in the InstME index, based on the profile's bio and Instagram category across 1,539 posts.
Yes. AERIN Beauty carries the blue verified badge on Instagram.
1,539
9
Avg Views
15
Posts / Week
7.82
Growth Score
8.6 / 100
182.6K
Engagement
0%
A sponsored post from AERIN Beauty is estimated at $220 to $400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
