Aerin Lauder Founder & Creative Director, AERIN Style & Design Director, Estée Lauder Re-Nutriv
Followers
459.6K
Following
4K
Total Posts
Engagement Rate
0.16%
Avg Likes
730
Avg Comments
Aerin is a verified Fashion brand on Instagram, tracked in the InstME index with 459.6K followers. Its posts sit across fashion and business. To date Aerin has posted 10,317 times, currently around 11 posts a week. Typical posts draw 730 likes and 20 comments, putting engagement at 0.16%.
Aerin is a Fashion account on Instagram with 459.6K followers and 10,317 published posts.
Compared with 2,126 other Fashion accounts with 100K–1M followers in the InstME index, Aerin's 0.16% engagement rate is in the bottom quarter (median: 0.86%).
One comment lands for every 36 likes, which reads as a healthy amount of conversation.
Recent posting activity averages about 11 posts per week, more than one per day.
With 459.6K followers but only 4,039 accounts followed back, Aerin shows the ratio of a well-established account.
Estimated sponsored-post value
$1,600–$3,000
Based on 459.6K followers and a 0.16% engagement rate, a single sponsored post by Aerin is worth an estimated $1,600–$3,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Business
| Metric | Aerin | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 0.86% |
| Average likes | 730 | 1,969 |
| Average comments | 20 | 58 |
| Posts per week | 11.27 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Aerin is a verified fashion brand on Instagram, with 459.6K followers.
Aerin has 459,556 followers on Instagram (459.6K) as of Jul 11, 2026.
Aerin's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.86%) for Fashion accounts with 100K–1M followers in the InstME index.
Posts by Aerin average 730 likes and 20 comments.
Aerin posts about 11 times per week on average.
Aerin is registered as a business account on Instagram and is verified.
Aerin is categorized as a fashion and business account in the InstME index, based on the profile's bio and Instagram category across 10,317 posts.
Yes. Aerin carries the blue verified badge on Instagram.
A sponsored post from Aerin is estimated at $1,600 to $3,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
10,317
20
Posts / Week
11.27
Growth Score
3.2 / 100
Follower Ratio
113.8×
Engagement
0.59%
