Nykaa Cosmetics

@nykaacosmetics

Welcome to NC, where vibes are always ON!💕 Beauty Trends & Globally Formulated Makeup 😍 📸Tag us for a feature!

www.nykaa.com/brands/nykaa-cosmetics/c/1937?fbclid=PAZXh0bgNhZW0CMTEAAaZOEv8V-3UU75wfG0P22Rzx2H-QlpGnUz-zRXW2FpcvO-k7d_Oq0kTNVIE_aem_W5nTQzb6CQAp361x24Ndpw

Audience

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Followers

1.6M

Following

Total Posts

6,666

Engagement & Performance

Engagement Rate

0.66%

Avg Likes

10,449

Avg Comments

115

Avg Views

Posts / Week

13.95

Growth Score

13.2 / 100

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Data last updated: Apr 23, 2026

How engagement rate is calculated

Engagement rate is estimated using the average likes and comments from recent posts divided by follower count, then multiplied by 100.

How to improve Instagram engagement

Post consistently, use strong hooks in captions, test content formats, and respond quickly to comments to improve interaction quality over time.