Followers
2.9M
Following
70
Total Posts
Engagement Rate
0.16%
Avg Likes
4,550
Avg Comments
Barbour’s Beauty is a verified Beauty brand, with 2.9M followers on Instagram. Content spans beauty and tech. The account has published 1,984 posts, currently around 10 posts a week. Engagement runs at 0.16%, or about 4,550 likes and 144 comments per post.
Barboursbeauty's Instagram presence spans 1,984 posts and 2.9M followers, profiling it as a Beauty account.
For Beauty accounts with over 1M followers, Barboursbeauty's 0.16% engagement rate is below the median of 0.32%, a read from 361 accounts in the InstME index.
Followers leave about one comment for every 32 likes, a healthy amount of conversation.
On average, Barboursbeauty's video content earns 41.7K views.
Barboursbeauty's recent cadence works out to about 10 posts per week, more than one per day.
Barboursbeauty follows only 70 accounts while being followed by 2.9M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$10,000–$19,000
Based on 2.9M followers and a 0.16% engagement rate, a single sponsored post by Barboursbeauty is worth an estimated $10,000–$19,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Barboursbeauty | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 0.32% |
| Average likes | 4,550 | 6,917 |
| Average comments | 144 | 196 |
| Posts per week | 10.34 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 29, 2026
Barbour’s Beauty is a verified beauty brand on Instagram, with 2.9M followers.
Barbour’s Beauty posts on Instagram as @barboursbeauty.
Barbour’s Beauty has 2,949,510 followers on Instagram (2.9M) as of Mar 29, 2026.
Barbour’s Beauty's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers. That is below the median of 0.32% for Beauty accounts with over 1M followers in the InstME index.
Posts by Barbour’s Beauty average 4,550 likes and 144 comments.
Barbour’s Beauty posts about 10 times per week on average.
Barbour’s Beauty is registered as a business account on Instagram and is verified.
Barbour’s Beauty is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 1,984 posts.
Yes. Barbour’s Beauty carries the blue verified badge on Instagram.
1,984
144
Avg Views
41,688
Posts / Week
10.34
Growth Score
3.2 / 100
5.8M
Engagement
0.04%
A sponsored post from Barbour’s Beauty is estimated at $10,000 to $19,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
