#traveller on Instagram, hashtag stats & best tags
309 creators in the InstME index post about traveller. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #traveller.
#traveller hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
309
Average followers
151,377
Median: 15,710
Average engagement rate
8.29%
Median: 2.16%
Average likes per post
5,737
Median: 243
Average comments per post
73
Median: 18
Average posts per month
12.2
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #traveller
Top countries
Share of creators with a known country
- United States21.7%
- India19.6%
- United Kingdom9.1%
- Australia4.2%
- Brazil4.2%
- Canada3.5%
- Indonesia3.5%
- Japan3.5%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English83.8%
- Portuguese6.1%
- Indonesian5.1%
- Japanese5.1%
Creator categories using this hashtag
Share of creators with a classified niche
- Travel27.2%
- Music13.8%
- Lifestyle11.2%
- Food9.1%
- Business7.3%
- Photography7.3%
- Fitness5.2%
- Art4.7%
Most common audience gender
Estimated, not a measured follower breakdown
Roughly balanced
Roughly 51% women / 49% men.
Modeled from the travel, music, lifestyle creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #traveller
309 creators in the InstME index mention Traveller in their profile.
Diego González Rivas
@dieguinidoc
Followers
500.5K
Engagement
5.66%
Monika Manchanda
@monikamanchanda
Followers
27.9K
Engagement
0%
Middle Eight
@middle_eight_hotel
Followers
17.7K
Engagement
0.43%
Mary Foddi
@maryfoddi
Followers
17.1K
Engagement
0%
Ankit Gupta
@a_solotraveler
Followers
7.8K
Engagement
0%
Ink
@inkglobal
Followers
6.6K
Engagement
3.07%
Maria Caan
@mariacaan
Followers
1.1K
Engagement
2.76%
Ranveer Brar
@ranveer.brar
Followers
4.7M
Engagement
0.1%
Visit Dubai
@visit.dubai
Followers
3.4M
Engagement
0.03%
Chris Stapleton
@chrisstapleton
Followers
3.1M
Engagement
0.62%
MasterChef Pankaj Bhadouria
@masterchefpankajbhadouria
Followers
2.6M
Engagement
0.27%
Condé Nast Traveller
@condenasttraveller
Followers
2.4M
Engagement
0.04%
Hashtags to use with #traveller
Pair the broad tag with narrower variations so your post has a realistic shot at ranking in smaller feeds.
Tips for using #traveller
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 12.2 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#traveller hashtag FAQ
How many Instagram influencers use #traveller?
309 public Instagram creators with 1,000+ followers in the InstME index use traveller in their profile or content category.
What is a good engagement rate for #traveller posts?
The median engagement rate across #traveller creators is 2.16%, and the average is 8.29%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #traveller?
Use 20–30 hashtags per post, mixing broad tags like #traveller with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #traveller creators post from?
The largest share post from United States (21.7%), India (19.6%), United Kingdom (9.1%), based on the #traveller creators in the index with a known country.
Find creators who already post about Traveller
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.
