#wanderlust on Instagram, hashtag stats & best tags
82 creators in the InstME index post about wanderlust. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #wanderlust.
#wanderlust hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
82
Average followers
178,074
Median: 10,634
Average engagement rate
6.98%
Median: 2.64%
Average likes per post
3,216
Median: 199
Average comments per post
50
Median: 19
Average posts per month
6.3
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #wanderlust
Top countries
Share of creators with a known country
- United States26.9%
- India19.2%
- Indonesia15.4%
- France11.5%
- Belgium3.8%
- Canada3.8%
- Germany3.8%
- Kenya3.8%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English60.9%
- French17.4%
- Indonesian17.4%
- German4.3%
Creator categories using this hashtag
Share of creators with a classified niche
- Travel77%
- Music5.4%
- Fitness4.1%
- Art2.7%
- Fashion2.7%
- Food2.7%
- Beauty1.4%
- Business1.4%
Most common audience gender
Estimated, not a measured follower breakdown
More women than men
Roughly 54% women / 46% men.
Modeled from the travel, music, fitness creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #wanderlust
82 creators in the InstME index mention Wanderlust in their profile.
Kelly Hunt
@weekendsandaway
Followers
19.7K
Engagement
0%
Mr.International🌍
@davestravels_
Followers
12.7K
Engagement
2.17%
Nicole Walter
@mamaofmanyblessings
Followers
9.2K
Engagement
0%
Ankit Gupta
@a_solotraveler
Followers
7.8K
Engagement
0%
Manish Chimnani
@solitude_travel
Followers
4.3K
Engagement
0.97%
💫 d a s h a 💫
@wanderlustar
Followers
1.9K
Engagement
20.45%
Travel + Leisure
@travelandleisure
Followers
6.5M
Engagement
0.03%
Learn Destinations by BVIRAL
@learn
Followers
3.9M
Engagement
0%
Klaus - Tudor Laurini
@klaus
Followers
805.2K
Engagement
0.53%
Essence Atkins
@essence_says
Followers
728.6K
Engagement
4.29%
Hannah & Nick
@saltinourhair
Followers
401.7K
Engagement
0%
Rita Hayek
@ritahayek
Followers
372.5K
Engagement
1.92%
Tips for using #wanderlust
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 6.3 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#wanderlust hashtag FAQ
How many Instagram influencers use #wanderlust?
82 public Instagram creators with 1,000+ followers in the InstME index use wanderlust in their profile or content category.
What is a good engagement rate for #wanderlust posts?
The median engagement rate across #wanderlust creators is 2.64%, and the average is 6.98%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #wanderlust?
Use 20–30 hashtags per post, mixing broad tags like #wanderlust with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #wanderlust creators post from?
The largest share post from United States (26.9%), India (19.2%), Indonesia (15.4%), based on the #wanderlust creators in the index with a known country.
Find creators who already post about Wanderlust
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.