#adventure on Instagram, hashtag stats & best tags
2,012 creators in the InstME index post about adventure. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #adventure.
#adventure hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
2,012
Average followers
109,014
Median: 16,755
Average engagement rate
8.39%
Median: 1.92%
Average likes per post
6,495
Median: 265
Average comments per post
81
Median: 15
Average posts per month
8.3
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #adventure
Top countries
Share of creators with a known country
- United States46.6%
- United Kingdom9.4%
- Canada7.5%
- Australia7%
- India2.5%
- Mexico2.4%
- Germany1.8%
- Indonesia1.5%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English92.7%
- Spanish3%
- German2.3%
- Indonesian2%
Creator categories using this hashtag
Share of creators with a classified niche
- Travel77.5%
- Photography4%
- Fashion3.3%
- Fitness3.1%
- Food2.8%
- Art2.5%
- Music2.1%
- Parenting1.6%
Most common audience gender
Estimated, not a measured follower breakdown
More women than men
Roughly 55% women / 45% men.
Modeled from the travel, photography, fashion creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #adventure
2,012 creators in the InstME index mention Adventure in their profile.
Suunto
@suunto
Followers
555K
Engagement
0.64%
KC HiLiTES | Adventure Further®
@kchilites
Followers
327.2K
Engagement
0.17%
NEMO Equipment
@nemoequipment
Followers
171.6K
Engagement
0.24%
Adventures by Disney
@adventuresbydisney
Followers
112.5K
Engagement
0.37%
Willow
@vancatmeow
Followers
92.9K
Engagement
0%
LUNA Sandals
@lunasandals
Followers
71.6K
Engagement
0.4%
Suunto España
@suuntoesp
Followers
62.3K
Engagement
0.9%
Club Getaway 🌻
@clubgetaway
Followers
45.7K
Engagement
0.17%
PAJAK 1 9 8 3
@pajaksport
Followers
28.2K
Engagement
0.25%
The Travel Yogi
@thetravelyogi
Followers
23.6K
Engagement
0.11%
Bonnibel
@bonnibel_9
Followers
23.1K
Engagement
100%
Arabela 🌶️ Solo Female Adventure Travel
@thespicytravelgirl
Followers
22.6K
Engagement
0.87%
Tips for using #adventure
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 8.3 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#adventure hashtag FAQ
How many Instagram influencers use #adventure?
2,012 public Instagram creators with 1,000+ followers in the InstME index use adventure in their profile or content category.
What is a good engagement rate for #adventure posts?
The median engagement rate across #adventure creators is 1.92%, and the average is 8.39%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #adventure?
Use 20–30 hashtags per post, mixing broad tags like #adventure with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #adventure creators post from?
The largest share post from United States (46.6%), United Kingdom (9.4%), Canada (7.5%), based on the #adventure creators in the index with a known country.
Find creators who already post about Adventure
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.