Vitamins • Collagen • Creatine • Electrolytes 📍@sohohouse
Followers
68.2K
Following
3.1K
Total Posts
Engagement Rate
0.29%
Avg Likes
184
Avg Comments
On Instagram, Zooki is a verified Beauty brand based in United Kingdom with an audience of 68.2K. Its posts sit across beauty and food. Zooki has shared 1,441 posts to date, currently less than one post a week. Posts average 184 likes and 10 comments, an engagement rate of 0.29%.
Tracked in the InstME index, Zooki is a Beauty account with 68.2K followers and a back catalogue of 1,441 posts.
Zooki records a 0.29% engagement rate, below the median of 0.57% for the 5,414 Beauty accounts with 10K–100K followers tracked in the InstME index.
For roughly every 18 likes there is one comment, an unusually discussion-heavy audience.
Video posts from Zooki average 6.9K views.
Zooki keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$240–$440
Based on 68.2K followers and a 0.29% engagement rate, a single sponsored post by Zooki is worth an estimated $240–$440. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Food
| Metric | Zooki | Cohort median |
|---|---|---|
| Engagement rate | 0.29% | 0.57% |
| Average likes | 184 | 134 |
| Average comments | 10 | 12 |
| Posts per week | 0.96 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Zooki | Cohort median |
|---|---|---|
| Engagement rate | 0.29% | 0.37% |
| Average likes | 184 | 83 |
| Average comments | 10 | 9 |
| Posts per week | 0.96 | 0.67 |
Median values from 211 Beauty accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 7, 2026
Zooki is a verified beauty brand based in United Kingdom on Instagram, with 68.2K followers.
Zooki has 68,162 followers on Instagram (68.2K) as of Apr 7, 2026.
Zooki's engagement rate is 0.29%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Zooki average 184 likes and 10 comments.
Zooki posts less than once a week on average.
Zooki is registered as a business account on Instagram and is verified.
Zooki is categorized as a beauty and food account in the InstME index, based on the profile's bio and Instagram category across 1,441 posts.
Zooki's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Zooki carries the blue verified badge on Instagram.
1,441
10
Avg Views
6,894
Posts / Week
0.96
Growth Score
5.8 / 100
168.7K
Engagement
0.5%
A sponsored post from Zooki is estimated at $240 to $440. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
