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Outreach This Creator For FreeFollowers
244K
Following
1.1K
Total Posts
Engagement Rate
0.46%
Avg Likes
541
Avg Comments
On Instagram, Willpowders is a Beauty brand with an audience of 244K. Its posts sit across beauty and tech. To date Willpowders has posted 1,224 times, currently around 2 posts a week. Engagement runs at 0.46%, or about 541 likes and 575 comments per post.
Tracked in the InstME index, Willpowders is a Beauty account with 244K followers and a back catalogue of 1,224 posts.
Willpowders records a 0.46% engagement rate, in line with the median of 0.47% for the 1,553 Beauty accounts with 100K–1M followers tracked in the InstME index.
Willpowders currently publishes about 2 posts per week.
Willpowders keeps its following list short (1,107) relative to 244K followers, as established creators and brands tend to.
Estimated sponsored-post value
$850–$1,600
Based on 244K followers and a 0.46% engagement rate, a single sponsored post by Willpowders is worth an estimated $850–$1,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Willpowders | Cohort median |
|---|---|---|
| Engagement rate | 0.46% | 0.47% |
| Average likes | 541 | 1,059 |
| Average comments | 575 | 46 |
| Posts per week | 2.4 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Willpowders is a beauty brand on Instagram, with 244K followers.
Willpowders has 243,985 followers on Instagram (244K) as of Jul 15, 2026.
Willpowders's engagement rate is 0.46%, calculated from average likes and comments per post relative to followers. That is in line with the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Willpowders average 541 likes and 575 comments.
Willpowders posts about 2 times per week on average.
Willpowders is registered as a business account on Instagram.
Willpowders is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 1,224 posts.
A sponsored post from Willpowders is estimated at $850 to $1,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,224
575
Posts / Week
2.4
Growth Score
9.2 / 100
Follower Ratio
220.4×
Engagement
7.02%
