HOST @racechaserpod / AirBnB Palm Springs Superhost 🔗🌴 & TRAVEL 4gigs: ) www.cameo.com/willam
Followers
1M
Following
7.5K
Total Posts
Engagement Rate
0.3%
Avg Likes
2,978
Avg Comments
Reaching 1M followers on Instagram, Willam is a verified Travel creator. Content spans travel and tech. The account has published 8,551 posts, currently less than one post a week. Typical posts draw 2,978 likes and 68 comments, putting engagement at 0.3%.
Willam shows up in the InstME index as a Travel account, 1M followers, 8,551 posts.
Willam has an engagement rate of 0.3%, which is below the median of 0.74% for Travel accounts with over 1M followers, based on 165 accounts in the InstME index.
The like-to-comment split is roughly 44 to one, indicating a healthy amount of conversation.
In recent weeks Willam has kept to less than one post per week.
Willam follows only 7,478 accounts while being followed by 1M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$3,600–$6,600
Based on 1M followers and a 0.3% engagement rate, a single sponsored post by Willam is worth an estimated $3,600–$6,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Tech
| Metric | Willam | Cohort median |
|---|---|---|
| Engagement rate | 0.3% | 0.74% |
| Average likes | 2,978 | 15,822 |
| Average comments | 68 | 167 |
| Posts per week | 0.33 | 1.04 |
Median values from 165 Travel accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Willam is a verified travel creator on Instagram, with 1M followers.
Willam has 1,019,637 followers on Instagram (1M) as of Jul 15, 2026.
Willam's engagement rate is 0.3%, calculated from average likes and comments per post relative to followers. That is below the median of 0.74% for Travel accounts with over 1M followers in the InstME index.
Posts by Willam average 2,978 likes and 68 comments.
Willam posts less than once a week on average.
Willam is registered as a creator account on Instagram and is verified.
Willam is categorized as a travel and tech account in the InstME index, based on the profile's bio and Instagram category across 8,551 posts.
Yes. Willam carries the blue verified badge on Instagram.
A sponsored post from Willam is estimated at $3,600 to $6,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
8,551
68
Posts / Week
0.33
Growth Score
6 / 100
Follower Ratio
136.4×
Engagement
14.03%
